This audit was generated on April 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| bold | #22 |  |  |      | ||
| simple homescreen | #44 |  |  |      | ||
| home screen launcherOpportunity | Not ranked | — | — |     | ||
| custom launcherOpportunity | Not ranked | — | — |  | ||
| android launcherOpportunity | Not ranked | — | — | | ||
| launcher with widgetsOpportunity | Not ranked | — | — |   | ||
| minimalist launcher | Not ranked | — | — |    | ||
| easy home screenOpportunity | Not ranked | — | — |  | ||
| smart launcherOpportunity | Not ranked | — | — |  | ||
| customizable homescreenOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
BOLD Bullion Portfolio
Finance
Themes, Widgets & Icon Changer
Personalization
Bold Text Generator
Tools
Launcher OS - Themes & Widgets
Personalization
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
PDF & Launcher for Android
Cleanup: Phone Storage Cleaner
QR & Barcode Scanner
Google Authenticator
Move to iOS
VPN - Super Unlimited Proxy
QR & Barcode Scanner Launcher
Find My Phone by Clap Launcher
Cleaner Guard
Proton VPN: Fast & Secure VPN
Samsung Smart Switch Mobile
Cleaner Toolbox
Google Translate
Clean Sweep Plus
Norton360 Antivirus & Security
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Bold Homescreen has a strong quality score (88%) and recent updates, but its ASO visibility is low (20/100) due to poor keyword rankings and no chart placement. Immediate focus should be on keyword integration and metadata optimization to capture high‑traffic search terms.
The app scores 88% on quality, driven by a 4.2 rating and recent update (2026‑03‑26). Leverage this by highlighting the rating and update recency in the short description to boost credibility.
Only 2 of the top 10 target keywords rank ("bold" at #22, "simple homescreen" at #44). Core terms like "custom launcher" and "android launcher" have high traffic (73‑74) but zero ranking, indicating a major visibility gap.
The app is not appearing in any global or category charts, which limits organic discovery. This is directly tied to the weak keyword performance and low conversion signals.
Current title "Bold Homescreen" lacks high‑traffic keywords. Adding "Launcher" or "Home Screen Launcher" can capture the 73‑74 traffic keywords and improve ranking without exceeding the 30‑character limit.
The first 500 characters of the description omit key terms like "custom launcher", "minimalist launcher", and "widget support". Re‑write the short and full description to naturally embed the top‑traffic keywords (difficulty 42‑66) to boost relevance.
Only 55 reviews limit the app's social proof. Implement an in‑app prompt after key interactions to encourage 5‑star reviews, aiming for 150+ reviews to improve the quality score and ranking signals.
- 1Rename the app to include a high‑traffic keyword (e.g., "Bold Homescreen Launcher").
- 2Update the short description and subtitle with keywords: "custom launcher, android launcher, minimalist launcher".
- 3Rewrite the first 500 characters of the full description to naturally incorporate the top 8 unranked keywords.
- 4Add a localized A/B test for title and description variations to identify the highest‑performing copy.
- 5Launch an in‑app review prompt and incentivize users to leave 5‑star ratings to reach >150 reviews.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2826 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Improve visibility
Score of 20/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Bold Homescreen?
Bold Homescreen has a visibility score of 20 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 12, 2026.
On how many keywords does Bold Homescreen rank?
Bold Homescreen is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Bold Homescreen?
Based on shared keyword rankings, the most frequent competitors of Bold Homescreen are BOLD Bullion Portfolio, Bold Text Generator, Themes, Widgets & Icon Changer. These apps appear next to Bold Homescreen on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Bold Homescreen in on the Google Play?
Bold Homescreen is listed in the Tools category on the Google Play.
How can Bold Homescreen improve its App Store Optimization?
Based on this audit, Bold Homescreen should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Bold Homescreen.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.