This audit was generated on April 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| material you | #1 | — |  |     | ||
| custom widgets | #9 |  |  |      | ||
| widget customization | #11 |  |  |   | ||
| widget maker | #11 | | |   | ||
| android widgets | #12 | |  |   | ||
| material design | #17 |  |  |      | ||
| home screen widgets | #17 |  |  |  | ||
| home screen | #30 |  |  |     | ||
| personalization appsOpportunity | #74 |  |  |      | ||
| android themesOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
OneUI Widgets
Personalization
Home Launcher
Personalization
Color Widgets, Theme: iWidgets
Lifestyle
Everything You Icons & Widgets
Personalization
Material Photo Widget
Personalization
Material You Icons Android 17
Personalization
Glass Widgets Pro
Personalization
Video Widget: Live Home Screen
Personalization
Widgeet-Color Widgets(Widget)
Personalization
Arcticons Material You Icons
Personalization
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Personalization chart position
Everything Widgets
D355 Premium Watch Face
Minimal - Classic - RE31
ILLUMINATOR Digital Watch face
ILLUMINATOR Hybrid-LCD
Material You WidgetsYour app
Nixie Digital Watch Face A10
S4U Frost - classic watch face
PER23 Digital Watch Face
Find my app
MINIMAA: Minimalist Launcher
AI-Powered Analysis
Personalized insights generated by our AI
Material You Widgets enjoys strong keyword performance and perfect quality score, but its chart visibility and coverage of high‑traffic keywords are lagging, limiting overall discoverability.
The app ranks #1 for "material you" (traffic 48, difficulty 78) and holds 9 of the top 10 analyzed keywords, contributing to an 88% keywords score. Leverage this authority to dominate related long‑tail terms.
Charts score is only 24% with a category rank of 16 and no global ranking, indicating weak organic traction in listings. Improving conversion rate and CTR is essential to move up the charts.
Key high‑traffic terms such as "android themes" (traffic 80) and "personalization apps" (traffic 76) are unranked or far down the list (rank 74). Capturing these could add significant search volume.
OneUI Widgets leads in the category and shares two core keywords. By improving rankings for those shared keywords and adding unique descriptors (e.g., "no KWGT required"), the app can out‑perform competitors.
Current listing lacks a compelling feature graphic and video. Updating screenshots, adding a short demo video, and testing new icons can boost click‑through and conversion rates, directly impacting chart rank.
- 1Add high‑traffic, unranked keywords (e.g., "android themes", "personalization apps") to the title and short description.
- 2Create a 15‑second demo video and redesign the feature graphic to highlight Material 3 styling and widget variety.
- 3A/B test new screenshots that showcase widget customization without KWGT to improve conversion rate.
- 4Encourage satisfied users to leave 5‑star reviews and respond promptly to boost rating momentum.
- 5Monitor competitor keyword rankings weekly and adjust metadata to target shared keywords where competitors are ahead.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3159 characters, providing good keyword density and information for users.
Strong visual presence
12 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): custom widgets.
Good visibility score
Score of 76/100 indicates solid app store presence.
Strong category position
Ranked #16 in category, driving organic discovery.
No significant issues found
No additional suggestions
Track Material You Widgets in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Material You Widgets?
Material You Widgets has a visibility score of 76 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 18, 2026.
On how many keywords does Material You Widgets rank?
Material You Widgets is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Material You Widgets?
Based on shared keyword rankings, the most frequent competitors of Material You Widgets are OneUI Widgets, Material You Icons Android 17, Glass Widgets Pro. These apps appear next to Material You Widgets on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Material You Widgets in on the Google Play?
Material You Widgets is listed in the Personalization category on the Google Play, currently ranked #16 in that category.
How can Material You Widgets improve its App Store Optimization?
Based on this audit, Material You Widgets should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Material You Widgets.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.