This audit was generated on April 17, 2026
The data may no longer be up to date.
This audit was generated on April 17, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| cool launcher pro | #1 | — |  |     | ||
| smooth performance launcher | #61 |  |  |      | ||
| customizable launcher | Not ranked | — | — |  | ||
| 3d theme launcher | Not ranked | — | — |      | ||
| home screen replacement | Not ranked | — | — |    | ||
| android launcher | Not ranked | — | — |  | ||
| personalization app | Not ranked | — | — |    | ||
| live wallpaper launcher | Not ranked | — | — |      | ||
| icon pack launcher | Not ranked | — | — |      | ||
| android customization | Not ranked | — | — | |
Apps positioned directly before or after yours on keywords
Productivity
Productivity
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Occurrence count shows how many keywords each competitor appears on
Personalization chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Cool Launcher Pro has a critically low visibility score of 23/100 with only 2/10 ranked keywords, indicating severe ASO underperformance despite decent quality metrics (75%). The app is essentially invisible in category charts and failing to capture high-traffic keywords, making immediate keyword optimization the highest priority.
The app ranks #1 for 'cool launcher pro' with 73 traffic score, proving strong brand awareness capture. This foundational asset should be leveraged to build keyword clusters around the brand name for defensive ASO.
7 out of 10 analyzed keywords show 'not ranked' status, including high-value terms like 'android launcher' (73 traffic, difficulty 42) and '3d theme launcher' (71 traffic, difficulty 48). The app is effectively invisible to 70% of target search traffic despite these terms appearing in the title and description.
Only 20% keyword coverage with 2/10 ranked positions indicates fundamental indexing issues. The 'smooth performance launcher' rank of 61 generates minimal visibility, suggesting poor metadata optimization and possible algorithmic penalties or crawling issues.
Multiple unranked keywords have difficulty scores below 40: 'home screen replacement' (31 difficulty, 40 traffic), 'personalization app' (33 difficulty, 57 traffic), and 'android customization' (31 difficulty, 72 traffic). These present immediate win opportunities with minimal competition.
Zero charts presence (0% score) in Personalization category with no ranking data suggests the app lacks download velocity and engagement metrics. Focusing on conversion rate optimization and retention could trigger algorithmic chart placement, creating a visibility multiplier effect.
All three identified competitors share only 1 keyword each, indicating minimal competitive overlap and potentially poor keyword-market fit. The app trails '2026 Calendar Launcher' and lacks distinct positioning against 'XOS Launcher -Cool Stylish' which likely dominates the 'cool/stylish' semantic space.
Actionable recommendations to improve your visibility
Your description is 1992 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
A 3.7 rating may deter potential users. Focus on fixing bugs and improving UX.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 23/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Cool Launcher Pro has a visibility score of 23 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 17, 2026.
Cool Launcher Pro is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Cool Launcher Pro are Pro Launcher. Productive You., 2026 Calendar Launcher, XOS Launcher -Cool Stylish. These apps appear next to Cool Launcher Pro on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Cool Launcher Pro is listed in the Personalization category on the Google Play.
Based on this audit, Cool Launcher Pro should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Cool Launcher Pro.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US