This audit was generated on April 19, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
MTNTOUGH+

MTNTOUGH+

MTNTough Inc.

USUSen-US4.9 / 5792 reviews Apr 14, 2026

Visibility Score

62Solid

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
76
Based on keyword rankings
Keywords analyzed10
Ranked in top 1006
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
100
Rating and recency signals
Rating4.9 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

6

Ranked in top 100

3

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
mtntough#1
84
37
—
Technogym - fitness & workout
MTNTOUGH+
1
Technogym - fitness & workout
2
Peloton - Fitness & Workouts
3
Garmin Connect™
4
Nike Training Club
5
mountain athlete training#1
37
34
—
MTN Tactical Fitness
MTNTOUGH+
1
MTN Tactical Fitness
2
TOTAL ATHLETE TRAINING
3
TrainingPeaks: Plan Lift Train
4
Athlete Training and Health
5
mental toughness training#3
44
36
Trident Mindset
Gritty: Mental Training
NeuroFuel Mental Training
1
Trident Mindset
2
MTNTOUGH+
3
Gritty: Mental Training
4
Mental Math Training
5
functional fitnessOpportunity#78
45
48
Fitness Premier 24/7 Clubs
Blanco Functional Training
FIT - Functional Fitness
1
Functional Fitness 24/7
2
Functional Training Workouts
3
Kernwerk® Functional Fitness
4
Functional Bodybuilding
5
bodyweight exercisesOpportunity#89
75
40
Home Workout: Fitness No Tools
Abs, Core, Back - Home Workout
Home Workout - No Equipment
1
Freeletics: Fitness Workouts
2
Madbarz - Bodyweight Workouts
3
Caliverse - Bodyweight Fitness
4
Thenx: Calisthenics Training
5
fitness workoutsOpportunity#99
61
52
Befit: Gym & Home Workout Plan
Technogym - fitness & workout
Home Workout - No Equipment
1
Fitbod: Workout & Gym Planner
2
FitOn Workouts & Fitness Plans
3
Home Workout App: Fitness
4
Freeletics: Fitness Workouts
5
home workoutNot ranked
87
73
——
Home Workout - No Equipment
1
Home Workout App: Fitness
2
Six Pack in 30 Days
3
Dumbbell Workout at Home
4
Home Workout - Fit in 28 Days
5
kettle bell workoutsOpportunityNot ranked
32
48
——
Kettlebell Home Workout
1
Kettlebell
2
KBMH - Kettlebell Workouts
3
Kettlebell Training App
4
Kettlebell Home Workouts
5
high intensity interval trainingOpportunityNot ranked
60
36
——
HIIT & Cardio Workout
1
Interval Timer: Workout, HIIT
2
Tabata Timer: Interval Timer
3
Interval Workout Timer - HIIT
4
Interval Timer & Tabata Timer
5
workout of the dayOpportunityNot ranked
80
45
——
SmartWOD Workout Generator
1
Fitbod: Workout & Gym Planner
2
Home Workout - No Equipment
3
30 Day Fitness Challenge
4
Gym Day: Workout Planner & Log
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Befit: Gym & Home Workout Plan

Befit: Gym & Home Workout Plan

Health & Fitness

4.3Ahead1x
Trident Mindset

Trident Mindset

Health & Fitness

4.5Ahead1x
Home Workout: Fitness No Tools

Home Workout: Fitness No Tools

Health & Fitness

4.8Ahead1x
Fitness Premier 24/7 Clubs

Fitness Premier 24/7 Clubs

Health & Fitness

4.7Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Technogym - fitness & workout

Technogym - fitness & workout

Health & Fitness

4.4Behind2x
Gritty: Mental Training

Gritty: Mental Training

Health & Fitness

Behind1x
Abs, Core, Back - Home Workout

Abs, Core, Back - Home Workout

Health & Fitness

4.7Behind1x
Blanco Functional Training

Blanco Functional Training

Health & Fitness

Behind1x
MTN Tactical Fitness

MTN Tactical Fitness

Health & Fitness

4.1Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Health & Fitness chart position

Health & Fitness
Not currently ranked in top 200
Planet Fitness

Planet Fitness

★ 4.8
Yuka - Food & Cosmetic Scanner

Yuka - Food & Cosmetic Scanner

★ 4.7
Blood Pressure Tracker

Blood Pressure Tracker

★ 3.9
4
healow

healow

★ 4.6
5
AllTrails: Hike, Bike & Run

AllTrails: Hike, Bike & Run

★ 4.6
6
Step Tracker Launcher

Step Tracker Launcher

★ 4.5
7
Finch: Self-Care Pet

Finch: Self-Care Pet

★ 4.9
8
Step Counter - Pedometer

Step Counter - Pedometer

★ 4.8
9
BitePal: AI Calorie Counter

BitePal: AI Calorie Counter

★ 4.6
10
MyFitnessPal: Calorie Counter

MyFitnessPal: Calorie Counter

★ 4.4
11
Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

★ 4.6
12
PenguPace: Rewards for Steps

PenguPace: Rewards for Steps

★ 4.4
13
FunSteps

FunSteps

★ 4.7
14
Pilates Workout at Home

Pilates Workout at Home

★ 4.8
15
Chair Workout: Women's Edition

Chair Workout: Women's Edition

★ 4.8

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

MTNTOUGH+ enjoys excellent quality and rating scores but suffers from low visibility due to poor chart rankings and weak performance on high‑traffic keywords. Immediate focus should be on keyword optimization and chart improvement.

Top Quality & Ratings
high

The app has a 100% quality score and a 4.9/5 rating from 792 reviews, indicating strong user satisfaction and low risk of store penalties. Leverage this credibility in app store assets and marketing messages.

Zero Chart Presence
high

Charts Score is 0% with no global or category ranking, meaning the app isn’t gaining organic install momentum. Without chart placement, keyword lift and visibility are limited.

Key Keyword Gaps
high

High‑traffic keywords such as "home workout" (traffic 87), "high intensity interval training" (traffic 60), and "workout of the day" (traffic 80) are not ranked, while difficulty is moderate (36‑73). This leaves a large untapped audience.

Leverage Niche Keywords
medium

The app ranks #1 for "mtntough" and "mountain athlete training" (traffic 84 and 37) and #3 for "mental toughness training" (traffic 44). Expanding these niche terms in the title, short description, and keyword field can capture more relevant traffic.

Competitive Keyword Targeting
medium

Competitors like Befit and Home Workout are ahead on shared keywords such as "bodyweight exercises" (traffic 75, rank 89) and "functional fitness" (traffic 45, rank 78). Analyzing their metadata and adding differentiating long‑tail variants can help overtake them.

Key Action Items
Priority actions to improve your app's visibility
  • 1Revise the app title and short description to embed high‑traffic keywords (e.g., "Home Workout", "HIIT", "Bodyweight Exercises") while preserving brand identity.
  • 2Update the keyword list in Google Play Console: add unranked high‑traffic terms, include long‑tail variations, and remove low‑traffic filler keywords.
  • 3Expand the full description to >4,000 characters with bullet‑point benefits and natural placement of top keywords, mirroring competitor copy style.
  • 4Launch a short‑term install campaign (e.g., incentivized installs, app install ads) to boost daily install volume and trigger chart placement.
  • 5Set up weekly monitoring of competitor keyword rankings and adjust the app’s metadata accordingly to capture any gaps.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 3946 characters, providing good keyword density and information for users.

Strong visual presence

28 screenshots give users a comprehensive view of your app.

Excellent rating

Your 4.9 star rating builds user trust and improves conversion rates.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Strong keyword positions

Ranking in top 10 for 2 keyword(s): mental toughness training, mountain athlete training.

Good visibility score

Score of 62/100 indicates solid app store presence.

Areas to Improve
Issues to address

No significant issues found

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of MTNTOUGH+?

MTNTOUGH+ has a visibility score of 62 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 19, 2026.

On how many keywords does MTNTOUGH+ rank?

MTNTOUGH+ is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of MTNTOUGH+?

Based on shared keyword rankings, the most frequent competitors of MTNTOUGH+ are Technogym - fitness & workout, Befit: Gym & Home Workout Plan, Trident Mindset. These apps appear next to MTNTOUGH+ on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is MTNTOUGH+ in on the Google Play?

MTNTOUGH+ is listed in the Health & Fitness category on the Google Play.

How can MTNTOUGH+ improve its App Store Optimization?

Based on this audit, MTNTOUGH+ should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MTNTOUGH+.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.