Nom Nom: Plan Meals & Grocery

Only the brand term "nom nom" ranks at 54 (traffic 66, difficulty 63). All other high‑traffic keywords (e.g., "meal planner", "grocery list") are not ranked, causing the 2% keyword score.

The app has a 0.0 rating with 0 reviews, which hurts both discoverability and conversion. Apple’s algorithm favors apps with social proof.

Keywords like "meal calendar" (traffic 67, difficulty 35) and "meal planning" (traffic 55, difficulty 41) have ample demand and relatively easy competition. Targeting these can quickly improve rankings.

Competitor Ariun nom shares the brand keyword and ranks ahead. By adding differentiating keywords (e.g., "recipe organizer", "weekly meal planner") you can capture users searching beyond the brand name.

A 50% quality score indicates the app’s metadata and assets are acceptable but not fully optimized. Leveraging this baseline makes it easier to boost rankings with targeted tweaks.