This audit was generated on April 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| shift calendar planner | #3 |  |  |    | ||
| spoke | #4 |  |  |   | ||
| shift planner | #4 | |  | | ||
| shift calendar | #6 | |  |   | ||
| work schedule | #7 |  | |   | ||
| schedule organizer | #24 |  |  |     | ||
| hourly planner | #32 |  | |   | ||
| rotating shiftsOpportunity | #70 |  |  |   | ||
| work hour trackerOpportunity | Not ranked | — | — |      | ||
| work life managementOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
My Shift Planner - Calendar
Productivity
Supershift Shift Work Calendar
Productivity
Spoke (Circuit) Dispatch
Maps & Navigation
Super Planner: ADHD Routine AI
Productivity
Weekly Calendar: Tasks & Notes
Productivity
NextShift - Shift Calendar
Productivity
Spoke Calculator
Sports
Shift Calendar (Roster)
Productivity
To-Do List & Daily Planner
Productivity
Google Calendar
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Meta AI - Assistant & Glasses
Claude by Anthropic
Microsoft Word: Edit Documents
Grok - AI Chat & Video
Google Gemini
PDF Reader - PDF Viewer
Microsoft Copilot
Microsoft Excel: Spreadsheets
Adobe Acrobat Reader: Edit PDF
Phone Storage Clean
PDF Reader, Editor & Scanner
Google Docs
Manus AI
ID.me Authenticator
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Spoke: Shift Calendar Planner has strong keyword coverage (8/10 ranked) and a solid quality score (88%), but lacks chart presence and misses several high‑traffic keywords, limiting its visibility and growth potential.
The app ranks in the top 10 for 5 of its 10 target keywords, including "spoke" (rank 4) and "shift calendar planner" (rank 3), earning a perfect 100% Keywords Score. This strong baseline should be leveraged to push additional terms.
Key terms with high traffic such as "schedule organizer" (traffic 82, rank 24) and "work hour tracker" (traffic 63, not ranked) are far from the top‑10, causing missed discovery opportunities. Targeting these can capture sizable search volume.
Charts Score is 0% and the app is not ranked in the Productivity category, indicating it is not gaining enough installs to break into the top charts. Improving install velocity and conversion metrics is essential.
"spoke" ranks 4th, but a competitor app "Spoke (Circuit) Dispatch" is ahead, creating brand keyword cannibalisation. Strengthening the brand tag line and adding unique descriptors can differentiate the listing.
With 336 reviews and a 4.3‑star rating, there is room to increase both quantity and average rating, which directly influences the Quality Score and conversion rate.
- 1Rewrite the short and long description to embed missing high‑traffic keywords: "schedule organizer", "work hour tracker", and "rotating shifts" while maintaining readability.
- 2Run A/B tests on the app icon, feature graphics, and screenshots to improve click‑through and install rates, aiming to push the app into the Productivity top charts.
- 3Implement an in‑app review prompt after 3‑5 user sessions and offer a small incentive (e.g., premium theme) to boost review count and rating.
- 4Localize the description and keyword‑rich sentences for top‑performing regions (e.g., US, UK, Canada) to capture regional traffic.
- 5Conduct a feature gap analysis against "My Shift Planner" and "Supershift Shift Work Calendar" and add differentiators such as calendar export, push reminders, or AI‑based shift suggestions.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3163 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): shift planner, work schedule.
Good visibility score
Score of 79/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Spoke: Shift Calendar Planner?
Spoke: Shift Calendar Planner has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 12, 2026.
On how many keywords does Spoke: Shift Calendar Planner rank?
Spoke: Shift Calendar Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Spoke: Shift Calendar Planner?
Based on shared keyword rankings, the most frequent competitors of Spoke: Shift Calendar Planner are My Shift Planner - Calendar, Supershift Shift Work Calendar, NextShift - Shift Calendar. These apps appear next to Spoke: Shift Calendar Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Spoke: Shift Calendar Planner in on the Google Play?
Spoke: Shift Calendar Planner is listed in the Productivity category on the Google Play.
How can Spoke: Shift Calendar Planner improve its App Store Optimization?
Based on this audit, Spoke: Shift Calendar Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Spoke: Shift Calendar Planner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.