This audit was generated on April 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| upwards | #1 | — |  |     | ||
| local daycare | #1 | — |  |    | ||
| baby sitter | #22 |  |  |      | ||
| child care | #43 |  |  |      | ||
| babysitter finder | #44 |  |  |  | ||
| childcare servicesOpportunity | #57 |  |  |   | ||
| find nannyOpportunity | #65 |  |  |  | ||
| childcare providersOpportunity | #65 |  | |     | ||
| nanny agencyOpportunity | Not ranked | — | — |  | ||
| caregiver finderOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
InfantRisk Center HCP
Medical
AnyShift: Hire & Find Gig Work
Business
Babysitting Connection
Business
KidsCareEverywhere
Medical
Daily Nanny
Communication
My Kid Reports Childcare App
Education
Upward: Dating for Christians
Dating
Shine.com Job Search App
Business
BabySitter For Care Providers
Parenting
Daycare App
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
Learn English, Spanish: Learna
Duolingo: Language & Chess
NASA
PictureThis - Plant Identifier
Finelo: Master Trading
Simple Bible Daily Verse Alarm
ABCmouse: Kids Learning Games
PragerU
Gauth: AI Study Companion
Praktika – AI Language Tutor
PBS KIDS Video
Elevate - Brain Training Games
Simply Draw: Learn to Draw
Lingokids - Play and Learn
Simply Piano: Learn Piano Fast
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Upwards enjoys strong quality metrics and top rankings for its brand name and "local daycare" keyword, but its overall visibility is limited by low chart placement and weak rankings for core transactional keywords. Immediate focus should be on keyword expansion and metadata optimization to capture high‑traffic searches and improve chart performance.
The app scores 100% on quality, reflecting excellent stability, performance, and user experience, which supports high retention and positive reviews (4.7★ from 1,209). Leverage this rating in promotional text to build trust.
Key transactional terms like "nanny agency" and "caregiver finder" are not ranked at all, despite traffic of 34‑39 and moderate difficulty (32‑34). Add these terms to the title, short description, and keyword list to capture untapped search volume.
Charts Score is 0% with no global or category ranking, indicating insufficient download velocity. Without chart visibility, organic discovery is severely limited.
Keywords such as "find nanny" (rank 65, traffic 56) and "child care" (rank 43, traffic 63) have high search volume but low positions. Rewrite the long description to naturally include these terms and boost relevance.
Current assets lack keyword callouts. Adding screenshots and a short video that highlight "find nannies", "babysitters", and "local daycare" can improve conversion rates and support keyword relevance signals.
- 1Incorporate top‑traffic keywords (e.g., "find nanny", "babysitter finder", "nanny agency", "caregiver finder") into the app title and short description.
- 2Expand the long description with keyword‑rich sentences for each missing/high‑traffic term while preserving readability.
- 3Add the unranked keywords to the app's keyword list/tags and use them in promotional text.
- 4Launch a user‑acquisition push (e.g., limited‑time free premium, referral bonuses) to boost install volume and generate chart rankings.
- 5Update screenshots and add a short demo video that overlay the primary keywords to improve conversion and reinforce relevance.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2596 characters, providing good keyword density and information for users.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): local daycare.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Upwards: Childcare You'll Love?
Upwards: Childcare You'll Love has a visibility score of 54 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 12, 2026.
On how many keywords does Upwards: Childcare You'll Love rank?
Upwards: Childcare You'll Love is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Upwards: Childcare You'll Love?
Based on shared keyword rankings, the most frequent competitors of Upwards: Childcare You'll Love are My Kid Reports Childcare App, Upward: Dating for Christians, InfantRisk Center HCP. These apps appear next to Upwards: Childcare You'll Love on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Upwards: Childcare You'll Love in on the Google Play?
Upwards: Childcare You'll Love is listed in the Education category on the Google Play.
How can Upwards: Childcare You'll Love improve its App Store Optimization?
Based on this audit, Upwards: Childcare You'll Love should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Upwards: Childcare You'll Love.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.