This audit was generated on April 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| toddle | #2 |  |  |    | ||
| teacher parent messaging | #44 |  |  |      | ||
| family engagementOpportunity | #77 |  |  |      | ||
| parent teacher communicationOpportunity | Not ranked | — | — |    | ||
| school management | Not ranked | — | — |      | ||
| learning portfolioOpportunity | Not ranked | — | — |      | ||
| classroom communicationOpportunity | Not ranked | — | — |      | ||
| parent portal | Not ranked | — | — |      | ||
| school announcementsOpportunity | Not ranked | — | — |      | ||
| student progressOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Toddle Student
Education
SimpleX Chat
Communication
FamilyLife Events
Business
Toddle Educator
Education
eClass Parent App
Education
Family App
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
Learn English, Spanish: Learna
Duolingo: Language & Chess
PictureThis - Plant Identifier
Finelo: Master Trading
Praktika – AI Language Tutor
ABCmouse: Kids Learning Games
Gauth: AI Study Companion
BigFuture® School
PBS KIDS Video
Simple Bible Daily Verse Alarm
Plant App - Plant Identifier
ParentSquare
Kahoot! Play & Create Quizzes
Babbel - Learn Languages
IXL
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Toddle Family has a very low visibility score (18/100) with only 3 of 10 target keywords ranking, no chart presence, and a modest quality score (53%). Immediate focus should be on keyword optimization and creative asset enhancements to lift rankings and drive organic installs.
The app ranks #2 for the brand keyword "toddle" with traffic potential of 45, showing strong brand recognition. Leverage this by reinforcing the brand term in the title and description to capture residual traffic.
A quality score of 53% indicates acceptable stability, performance, and compliance, providing a solid foundation for further ASO work without major technical blockers.
7 out of the top 10 target keywords (e.g., "parent teacher communication", "school management", "learning portfolio") are not ranked despite traffic scores of 39‑55 and moderate difficulty (30‑68). This is the primary driver of the low visibility score.
The app has no presence in global or category charts, meaning it is not gaining organic momentum. This stems from poor keyword coverage and insufficient visual assets.
The current rating (3.3) and limited screenshots/video reduce conversion. Adding high‑quality localized screenshots, a short promo video, and launching a 5‑star incentive campaign can improve CTR and rating, indirectly helping rankings.
- 1Revise the app title to include a high‑traffic keyword (e.g., "Toddle Family – Parent Teacher Communication").
- 2Rewrite the short and long descriptions to naturally embed the unranked keywords (parent teacher communication, school management, learning portfolio, classroom communication, parent portal).
- 3Add 5 localized screenshot sets and a 15‑second promo video highlighting announcements, progress portfolio, and one‑on‑one messaging.
- 4Launch a post‑install incentive campaign encouraging users to leave a 5‑star review after the first successful conversation with a teacher.
- 5Cross‑promote the Toddle Student app within the Family app via deep links and banner messages to capture brand‑loyal traffic.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
18 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 3.3 rating may deter potential users. Focus on fixing bugs and improving UX.
Improve visibility
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Toddle Family?
Toddle Family has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 18, 2026.
On how many keywords does Toddle Family rank?
Toddle Family is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Toddle Family?
Based on shared keyword rankings, the most frequent competitors of Toddle Family are Toddle Student, Toddle Educator, SimpleX Chat. These apps appear next to Toddle Family on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Toddle Family in on the Google Play?
Toddle Family is listed in the Education category on the Google Play.
How can Toddle Family improve its App Store Optimization?
Based on this audit, Toddle Family should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Toddle Family.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.