How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| toddle | #2 | |||||
| teacher parent messaging | #44 | |||||
| family engagement | #77 | |||||
| parent teacher communication | Not ranked | — | — | |||
| school management | Not ranked | — | — | |||
| learning portfolio | Not ranked | — | — | |||
| classroom communication | Not ranked | — | — | |||
| parent portal | Not ranked | — | — | |||
| school announcements | Not ranked | — | — | |||
| student progress | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Toddle Family has a very low visibility score (18/100) with only 3 of 10 target keywords ranking, no chart presence, and a modest quality score (53%). Immediate focus should be on keyword optimization and creative asset enhancements to lift rankings and drive organic installs.
The app ranks #2 for the brand keyword "toddle" with traffic potential of 45, showing strong brand recognition. Leverage this by reinforcing the brand term in the title and description to capture residual traffic.
A quality score of 53% indicates acceptable stability, performance, and compliance, providing a solid foundation for further ASO work without major technical blockers.
7 out of the top 10 target keywords (e.g., "parent teacher communication", "school management", "learning portfolio") are not ranked despite traffic scores of 39‑55 and moderate difficulty (30‑68). This is the primary driver of the low visibility score.
The app has no presence in global or category charts, meaning it is not gaining organic momentum. This stems from poor keyword coverage and insufficient visual assets.
The current rating (3.3) and limited screenshots/video reduce conversion. Adding high‑quality localized screenshots, a short promo video, and launching a 5‑star incentive campaign can improve CTR and rating, indirectly helping rankings.
Actionable recommendations to improve your visibility
18 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
A 3.3 rating may deter potential users. Focus on fixing bugs and improving UX.
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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