This audit was generated on April 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
9
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| housy | #1 | — |  |     | ||
| house cleaning schedule | #5 | | |   | ||
| chore calendar | #5 |  | |  | ||
| cleaning checklist | #6 | |  | | ||
| housekeeping app | #6 | | |  | ||
| cleaning planner | #6 | | | | ||
| home organization | #7 | | |  | ||
| household chores | #7 | | |  | ||
| chore tracker | #10 |  | |  | ||
| adhd organizerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Tidy: House Cleaning Schedule
House & Home
Chore Tracker - Flatastic
Productivity
Chap: Chore Tracker
Productivity
BeTidy: Home Cleaning Schedule
House & Home
FlyLady: Routines & Cleaning
Productivity
Tody - Smarter Cleaning
House & Home
Sweepy: Home Cleaning Schedule
House & Home
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
Meta AI - Assistant & Glasses
ChatGPT
Claude by Anthropic
Microsoft Word: Edit Documents
Grok - AI Chat & Video
Google Gemini
PDF Reader - PDF Viewer
Phone Storage Clean
Adobe Acrobat Reader: Edit PDF
Microsoft Excel: Spreadsheets
PDF Reader, Editor & Scanner
ID.me Authenticator
DuckDuckGo, Duck.ai, & VPN
Google Docs
Open Chat - AI bot app
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Housy demonstrates strong keyword optimization with 90% top-10 rankings and excellent brand visibility (rank 1 for 'housy'), but suffers from zero chart presence and weak category positioning in Productivity. The app is losing ground to direct competitor 'Tidy' while beating established names like Tody and Sweepy, indicating opportunity to capture more market share through improved conversion and category strategy.
Housy ranks #1 for its branded term with 60 traffic score, achieving strong brand recognition. The app also ranks top-10 for 9/10 target keywords including competitive terms like 'chore tracker' (rank 10, difficulty 50) and 'house cleaning schedule' (rank 5). Leverage this foundation to expand into adjacent high-traffic terms.
0% Charts Score with no global or category ranking severely limits organic discovery. Category: Productivity is extremely competitive; the app likely needs 10,000+ daily downloads to chart. Current positioning as generic 'Productivity' rather than niche 'Home & Lifestyle' crushes visibility potential.
The keyword 'adhd organizer' (66 traffic, 45 difficulty) is not ranked despite being prominently featured in the title and description. This represents high-intent, underserved user segment with relatively lower competition. Optimize metadata specifically for ADHD-related long-tail keywords like 'adhd cleaning routine' and 'executive function organizer'.
Housy outranks established apps Tody (3 shared keywords) and Sweepy (2 shared keywords), yet trails only Tidy (2 shared keywords). Analyze Tidy's metadata and screenshot strategy—likely superior conversion—to identify specific ASO tactics. Target shared keywords where Tidy ranks higher to close the gap.
Keywords with difficulty below 40 ('housy' 33, 'home organization' 36, 'chore calendar' 37, 'housekeeping app' 33) should rank top-3, yet Housy achieves only ranks 1, 7, 5, and 6 respectively. This signals conversion rate issues or incomplete metadata optimization. For 'home organization' specifically, moving from rank 7 to top-3 could increase impressions 300%.
December 7, 2025 update provides algorithm freshness signal. Capitalize within 30-day window by simultaneously launching A/B tests on screenshots emphasizing cleaning schedules vs. ADHD features, and requesting review prompts to move from 1,158 reviews toward competitor benchmarks (Tody: 50K+, Sweepy: 10K+).
- 1Request category change from Productivity to Home & Lifestyle (or Lifestyle/Home & Garden) to reduce competition and improve chart eligibility
- 2Add 'adhd organizer' and related terms ('adhd cleaning', 'executive dysfunction') to short description and keyword field; optimize first screenshot for neurodivergent users
- 3Analyze top 3 competitor app screenshots and implement conversion-focused redesign emphasizing schedule visualization and before/after home imagery
- 4Implement in-app review prompt triggered after 3rd completed cleaning session to accelerate review velocity from current 1,158 toward 5,000+ within 6 months
- 5A/B test title variants: current vs. 'Housy: ADHD Cleaning Schedule & Chore Tracker' to capture both cleaning and ADHD search audiences
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3441 characters, providing good keyword density and information for users.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Strong keyword positions
Ranking in top 10 for 7 keyword(s): chore tracker, home organization, cleaning checklist.
Good visibility score
Score of 79/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Housy: House Cleaning Schedule?
Housy: House Cleaning Schedule has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 16, 2026.
On how many keywords does Housy: House Cleaning Schedule rank?
Housy: House Cleaning Schedule is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 9 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Housy: House Cleaning Schedule?
Based on shared keyword rankings, the most frequent competitors of Housy: House Cleaning Schedule are BeTidy: Home Cleaning Schedule, FlyLady: Routines & Cleaning, Tody - Smarter Cleaning. These apps appear next to Housy: House Cleaning Schedule on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Housy: House Cleaning Schedule in on the Google Play?
Housy: House Cleaning Schedule is listed in the Productivity category on the Google Play.
How can Housy: House Cleaning Schedule improve its App Store Optimization?
Based on this audit, Housy: House Cleaning Schedule should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Housy: House Cleaning Schedule.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.