This audit was generated on April 14, 2026
The data may no longer be up to date.
This audit was generated on April 14, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| touchtrails | #1 | — |  |     | ||
| route planner | #60 |  |  |      | ||
| route planning | #79 |  |  |  | ||
| trail mapping | #82 |  |  |     | ||
| gps tracker | Not ranked | — | — |      | ||
| hiking trails | Not ranked | — | — |   | ||
| bike route | Not ranked | — | — |     | ||
| outdoor navigation | Not ranked | — | — |   | ||
| gps navigation | Not ranked | — | — |      | ||
| elevation profile | Not ranked | — | — |     |
Apps positioned directly before or after yours on keywords
Maps & Navigation
Maps & Navigation
Maps & Navigation
Health & Fitness
Maps & Navigation
Travel & Local
Travel & Local
Occurrence count shows how many keywords each competitor appears on
Maps & Navigation chart position
Uber - Request a ride
Lyft
Waze Navigation & Live Traffic
GPS Maps Voice Navigation
Transit - Subway & Bus Times
Satellite View - Maps - Radar
Waymo
GPS Speedometer & Odometer
Live Earth Map - World Map 3D
FindMe - Location Share
Live Earth Map: GPS Satellite
GPS Voice Map & Route Finder
Compass app - Accurate Compass
Location Mate - Share & Track
SpotHero - Find Parking
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
TouchTrails has strong brand visibility with its name ranking #1, and a high quality score of 88%, but suffers from poor keyword coverage and no chart rankings, limiting discoverability in the Maps & Navigation category.
The exact app name "touchtrails" ranks #1 with 70% traffic and low difficulty (34), indicating excellent brand recall and low competition for this term.
A quality score of 88% shows the app meets Google Play's technical and user‑experience standards, providing a solid foundation for conversion once visibility improves.
Only 4 of the 10 target keywords rank; high‑traffic terms like "gps tracker" (traffic 81) and "hiking trails" (traffic 69) are not ranked despite moderate difficulty, limiting organic reach.
The app is absent from both global and category charts, meaning it isn’t gaining momentum in downloads or ranking momentum, which also hurts visibility in the Maps & Navigation category.
Incorporating top‑traffic keywords (e.g., "route planner", "gps navigation", "elevation profile") into the title, short description, and bullet points can boost relevance and capture additional search volume with difficulty scores under 45.
Actionable recommendations to improve your visibility
Your description is 2410 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 22/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
TouchTrails: Route Planner has a visibility score of 22 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 14, 2026.
TouchTrails: Route Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of TouchTrails: Route Planner are AllTrails: Hike, Bike & Run, CoPilot GPS Navigation, Goya Route Planner. These apps appear next to TouchTrails: Route Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
TouchTrails: Route Planner is listed in the Maps & Navigation category on the Google Play.
Based on this audit, TouchTrails: Route Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to TouchTrails: Route Planner.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US