This audit was generated on April 12, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| traffic maps | #6 | |||||
| traffic route finder | #41 | |||||
| live traffic updatesOpportunity | #70 | |||||
| gps navigationOpportunity | Not ranked | — | — | |||
| route planner | Not ranked | — | — | |||
| maps directionsOpportunity | Not ranked | — | — | |||
| map navigatorOpportunity | Not ranked | — | — | |||
| driving directionsOpportunity | Not ranked | — | — | |||
| street view mapsOpportunity | Not ranked | — | — | |||
| location finderOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Traffic Spotter
Travel & Local
Trucker Path: Truck GPS & Fuel
Maps & Navigation
Route4Me Route Planner
Maps & Navigation
HERE WeGo: Maps & Navigation
Maps & Navigation
WCTI News Channel 12
News & Magazines
Route Me: Route Planner GPS
Maps & Navigation
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Maps & Navigation chart position
Uber - Request a ride
Lyft
Waze Navigation & Live Traffic
Transit - Subway & Bus Times
GPS Maps Voice Navigation
Satellite View - Maps - Radar
Waymo
Live Earth Map - World Map 3D
GPS Speedometer & Odometer
GPS Voice Map & Route Finder
Phone Tracker GPS Location
GPS+ Maps, Navigation, Traffic
Moovit: Your Transit Tracker
Live Earth Map: GPS Satellite
Location Mate - Share & Track
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Traffic Maps has a decent base rating (4.2) and a strong rank for its brand keyword (traffic maps #6), but overall visibility is low (21/100) due to poor keyword coverage, missing category ranking, and sub‑optimal store assets.
The app’s exact name keyword "traffic maps" ranks #6 with a traffic score of 70, indicating strong brand recognition. Leverage this by keeping the keyword in the title and reinforcing it in the short description.
Only 3 out of 10 analyzed keywords are ranked; 7 high‑traffic keywords (e.g., "gps navigation", "route planner", "driving directions") are not indexed, resulting in missed exposure. Expand the long description and keyword field to naturally incorporate these terms.
Keywords like "live traffic updates" (rank 70, difficulty 36) and "traffic route finder" (rank 41, difficulty 42) are already in the top 100 but can be pushed higher with better on‑page relevance. Add these phrases to feature list bullets and UI copy.
The app is not ranked within the "Maps & Navigation" category, which limits discovery in category charts. This is likely due to insufficient installs, poor conversion, or lack of category‑specific keywords.
Quality score is only 50%; the description is cut off and lacks compelling benefits. Refresh the description (first 500 chars), add localized screenshots, a demo video, and highlight unique features like the compass and altitude speed.
Competitors such as Traffic Spotter and Route4Me rank ahead while sharing only one keyword each. Identify unique selling points (e.g., magnetic compass, altitude data) and embed them in the short description to stand out.
- 1Add high‑traffic, low‑difficulty keywords (e.g., gps navigation, route planner, driving directions) to the long description and keyword field.
- 2Rewrite the short description to include the brand keyword and two top secondary keywords (e.g., live traffic updates, traffic route finder).
- 3Refresh store assets: create 5 high‑resolution screenshots with overlay text, add a 15‑second demo video, and update the feature graphic.
- 4Localize the description and assets for top traffic‑search markets (e.g., US, India, Brazil) to boost installs and category ranking.
- 5Implement an in‑app prompt to encourage 5‑star reviews after successful navigation to improve rating density.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2454 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Improve visibility
Score of 21/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Traffic Maps?
Traffic Maps has a visibility score of 21 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 12, 2026.
On how many keywords does Traffic Maps rank?
Traffic Maps is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Traffic Maps?
Based on shared keyword rankings, the most frequent competitors of Traffic Maps are Traffic Spotter, HERE WeGo: Maps & Navigation, Trucker Path: Truck GPS & Fuel. These apps appear next to Traffic Maps on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Traffic Maps in on the Google Play?
Traffic Maps is listed in the Maps & Navigation category on the Google Play.
How can Traffic Maps improve its App Store Optimization?
Based on this audit, Traffic Maps should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Traffic Maps.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.