This audit was generated on April 14, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| tvm calculator | #3 | |||||
| npv calculator | #4 | |||||
| cash flow calculator | #4 | |||||
| financial calculator | #5 | |||||
| business calculator | #5 | |||||
| irr calculator | #8 | |||||
| hp | #43 | |||||
| reverse polish notation | #68 | |||||
| real estate calculator | #73 | |||||
| loan calculator | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
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Productivity
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Productivity
Finance
Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The HP 12c Financial Calculator has a strong keyword presence (96% score) but suffers from zero chart rankings and limited visibility in its Tools category. Immediate focus should be on boosting installs and leveraging untapped high‑traffic keywords to improve overall ranking.
9 out of 10 target keywords are ranked, including high‑traffic terms like "financial calculator" (rank 5, traffic 63) and "tvm calculator" (rank 3, traffic 62). Maintain this momentum by keeping these keywords in the title and description.
Charts Score is 0% and the app is not listed in any global or category chart, indicating insufficient install velocity. Without chart presence, organic discoverability is limited.
"loan calculator" has a traffic score of 59 but the app is not ranked for it. This is a core financial term that competitors target, representing a clear gap.
Keywords with low difficulty such as "reverse polish notation" (difficulty 25, rank 68) and "real estate calculator" (difficulty 34, rank 73) have room for rapid rank improvement with modest ASO tweaks.
Only 33 reviews yield a 4.3 rating, which is low for a paid app. A higher review count and improved rating can boost conversion and algorithmic trust.
Competitors like "Financial Calculator EMI, SIP" rank ahead on shared keywords. Differentiating via unique feature highlights (e.g., RPN mode) in the short description and screenshots can capture their traffic.
Actionable recommendations to improve your visibility
Ranking in top 10 for 5 keyword(s): tvm calculator, npv calculator, irr calculator.
Score of 76/100 indicates solid app store presence.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
HP 12c Financial Calculator has a visibility score of 76 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 14, 2026.
HP 12c Financial Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of HP 12c Financial Calculator are Financial Calculator EMI, SIP, Financial Calculators, All-In-One Calculator. These apps appear next to HP 12c Financial Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
HP 12c Financial Calculator is listed in the Tools category on the Google Play.
Based on this audit, HP 12c Financial Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to HP 12c Financial Calculator.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.