This audit was generated on April 14, 2026
The data may no longer be up to date.
This audit was generated on April 14, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| special day reminder | #1 | — |  |     | ||
| birthday reminder | Not ranked | — | — |   | ||
| lunar calendar | Not ranked | — | — |      | ||
| event countdown | Not ranked | — | — |      | ||
| day counter | Not ranked | — | — |     | ||
| anniversary tracker | Not ranked | — | — |     | ||
| d-day calculator | Not ranked | — | — |    | ||
| lunar birthday | Not ranked | — | — |    | ||
| reminder app | Not ranked | — | — |      | ||
| calendar events | Not ranked | — | — |      |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Tools
Occurrence count shows how many keywords each competitor appears on
Lifestyle chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Special Day Reminder has a solid product foundation with a 4.7 rating and a 90% quality score, but its ASO performance is poor (19/100) due to minimal keyword coverage and no chart rankings. Immediate focus should be on expanding and optimizing keyword usage to capture high‑traffic searches.
The app enjoys a 90% quality score and a 4.7 rating from 128 reviews, indicating strong user satisfaction and good creative assets, which can be leveraged to improve conversion once visibility increases.
Only 1 of the top 10 target keywords ("special day reminder") ranks #1; all other high‑traffic terms like "birthday reminder" (traffic 58) and "lunar calendar" (traffic 65) are not ranked, driving the 19% keyword score.
The app has 0% chart score (not ranked globally or in the Lifestyle category), reflecting low install velocity and limited discoverability on Google Play's ranking algorithms.
Incorporate high‑traffic terms into the title, e.g., "Special Day Reminder – Birthday & Lunar Calendar," to capture searches for "birthday reminder" and "lunar calendar" while preserving brand identity.
Add top keywords (birthday reminder, lunar calendar, anniversary tracker, D‑Day calculator) naturally in the short description and expand the long description with bullet points for each, boosting relevance without keyword stuffing.
Create localized store listings for Korea, China, and Vietnam where lunar birthdays are common; include region‑specific keywords (e.g., "음력 생일", "农历生日") to tap into untapped traffic.
Actionable recommendations to improve your visibility
Your description is 2753 characters, providing good keyword density and information for users.
24 screenshots give users a comprehensive view of your app.
Your 4.7 star rating builds user trust and improves conversion rates.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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Common questions about this ASO audit.
Special Day Reminder has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 14, 2026.
Special Day Reminder is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Special Day Reminder are Birthday calendar. These apps appear next to Special Day Reminder on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Special Day Reminder is listed in the Lifestyle category on the Google Play.
Based on this audit, Special Day Reminder should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Special Day Reminder.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US