This audit was generated on April 10, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| halves | #3 |  |  |    | ||
| two person tasks | #12 |  |  |      | ||
| shared tasks | #22 |  |  |      | ||
| shared to do listOpportunity | Not ranked | — | — |   | ||
| couple to doOpportunity | Not ranked | — | — |    | ||
| to do list | Not ranked | — | — |   | ||
| shared grocery listOpportunity | Not ranked | — | — |      | ||
| partner task managerOpportunity | Not ranked | — | — |     | ||
| household choresOpportunity | Not ranked | — | — |     | ||
| task widgetOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Half Marathon 13.1 Trainer
Health & Fitness
To Do List - Reminders & Tasks
Productivity
My Tasks: Business Planner
Productivity
Robert Half: Job Search & More
Business
OurTodo: Shared To-do & Tasks
Productivity
Tasks Wizard
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Claude by Anthropic
Google Gemini
Meta AI - Assistant & Glasses
Gmail - Email by Google
Microsoft Authenticator
Grok - AI Chat & Video
VPN - Super Unlimited Proxy
Google Drive
Google Docs
Microsoft Outlook
Google Sheets
Microsoft Word
Yahoo Mail: Your Email & Inbox
Google Calendar: Get Organized
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Halves has an excellent quality score but low visibility, ranking for only 3 of 10 target keywords and not appearing in charts or category rankings. Immediate focus should be on keyword optimization and user acquisition to lift the overall visibility score.
The app name "halves" ranks #3 with a traffic potential of 57 and low difficulty (33), showing strong brand recognition. Leverage this by keeping the brand term prominent in the title and subtitle.
Only 3 of 10 target keywords are ranked; high‑traffic terms like "shared to do list" (traffic 73) and "to do list" (traffic 75) are not ranking, limiting discoverability. Expand and prioritize these keywords in the 100‑character keyword field.
Charts score is 0%, meaning the app has not generated enough downloads to appear in top charts, which further suppresses organic growth. Boost acquisition through review campaigns and paid install incentives.
The app is not ranked in the Productivity category despite a perfect quality score. Optimizing the subtitle and adding category‑relevant keywords (e.g., "household chores", "shared grocery list") can help achieve a category rank.
The description mentions interactive widgets, a differentiator not reflected in screenshots or preview video. Adding widget‑focused visuals can improve conversion and attract users searching for task widgets (traffic 51).
The app currently has 0 reviews, resulting in a 5.0 rating with no social proof. Implement an in‑app prompt after task completion to collect 5‑star reviews, aiming for at least 20 reviews to improve ranking signals.
- 1Revise the 100‑character keyword field to include high‑traffic terms: "shared to do list", "to do list", "shared grocery list", "household chores", "partner task manager".
- 2Update app title to "Halves: Shared To‑Do List" and subtitle to highlight "for couples, roommates & teams" to embed core keywords.
- 3Create new App Store screenshots and a short preview video showcasing the Home‑Screen widget and two‑person task assignment.
- 4Launch an in‑app review prompt after task completion and run a 2‑week campaign to collect at least 20 five‑star reviews.
- 5Run A/B testing on subtitle and primary screenshot to improve conversion rate and drive more installs for chart visibility.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3058 characters, providing good keyword density and information for users.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Shared To Do: Halves?
Shared To Do: Halves has a visibility score of 45 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 10, 2026.
On how many keywords does Shared To Do: Halves rank?
Shared To Do: Halves is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Shared To Do: Halves?
Based on shared keyword rankings, the most frequent competitors of Shared To Do: Halves are Half Marathon 13.1 Trainer, Robert Half: Job Search & More, To Do List - Reminders & Tasks. These apps appear next to Shared To Do: Halves on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Shared To Do: Halves in on the Apple App Store?
Shared To Do: Halves is listed in the Productivity category on the Apple App Store.
How can Shared To Do: Halves improve its App Store Optimization?
Based on this audit, Shared To Do: Halves should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Shared To Do: Halves.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.