How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| shoorah | #1 | — | ||||
| mental health | #74 | |||||
| emotional wellbeing | #91 | |||||
| guided meditation | Not ranked | — | — | |||
| mindfulness tools | Not ranked | — | — | |||
| stress management | Not ranked | — | — | |||
| sleep improvement | Not ranked | — | — | |||
| mood tracker | Not ranked | — | — | |||
| calm focus | Not ranked | — | — | |||
| wellness support | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Shoorah’s ASO is currently weak, with a visibility score of 18/100 and only 3 of 10 target keywords ranking. The main priority is to boost keyword rankings and category visibility while leveraging its strong brand presence and decent quality score.
The app’s own brand term "shoorah" ranks #1 with traffic 53 and low difficulty (36), providing a solid foundation for discovery. Leverage this by cross‑promoting other keywords in the app title and description.
Only 3 of the top 10 target keywords rank (mental health #74, emotional wellbeing #91, brand term #1). High‑traffic terms like "guided meditation" (traffic 53) and "stress management" (traffic 47) are missing, causing the 19% keyword score.
The app is not ranked in its Medical category, which limits exposure in category charts. Competing apps such as Moodistory and Zenfulnote are already ranked, indicating a gap.
Keywords with moderate difficulty (e.g., "mindfulness tools" difficulty 37, "sleep improvement" difficulty 42) have traffic 47‑51 but are not ranked. Targeting these can quickly boost visibility without excessive competition.
Screenshots and video lack keyword‑rich captions; adding overlay text like "Guided Meditation for Stress Relief" can improve conversion and indirectly signal relevance to the Play algorithm.
Actionable recommendations to improve your visibility
Your description is 1928 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
A 3.7 rating may deter potential users. Focus on fixing bugs and improving UX.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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