This audit was generated on April 28, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ambient sounds | #8 |  |  |      | ||
| ambient noise | #15 |  |  |  | ||
| nature sounds | #31 |  |  |    | ||
| relaxing sounds | #72 |  |  |  | ||
| focus soundsOpportunity | #73 |  | |     | ||
| sleep musicOpportunity | #88 |  |  |   | ||
| calming soundsOpportunity | #93 |  |  | | ||
| sleep sounds | Not ranked | — | — |  | ||
| white noise | Not ranked | — | — |   | ||
| rain sounds | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
White Noise Sleep Sounds: rain
Music & Audio
Nature Sounds for Sleep
Health & Fitness
Calm - Sleep, Meditate, Relax
Health & Fitness
Focus Bear: AuDHD routines
Productivity
White Noise - Sleep Sounds
Health & Fitness
Brown Noise, Sleep Sounds: BRW
Health & Fitness
Sleep Sounds
Health & Fitness
Relaxing Sounds for Sleeping
Health & Fitness
Sleep Sounds - Relax Music
Health & Fitness
Sleep Timer (Audio & Video)
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Music & Audio chart position
Spotify: Music and Podcasts
Pocket FM: Audio Series
Suno - AI Music & Songs Maker
Pandora - Music & Podcasts
Ringtones for Android Phone
JBL Headphones
Shazam: Find Music & Concerts
Music Player & MP3 - DDMusic
Volume Booster - Sound Booster
BandLab – Music Making Studio
Piano - music & songs games
Amazon Music: Songs & Podcasts
Lucky Music
Beat Maker Pro - DJ Drum Pad
SoundCloud: The Music You Love
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Ambient Sounds - Relax & Sleep has a critically low visibility score of 36/100 despite strong app quality (90%), suffering from poor keyword distribution with only 2 of 10 keywords in visible ranks (top 30). The app is completely absent from category charts and severely underindexed on high-traffic sleep/wellness terms dominated by Calm and other established competitors.
The 90% quality score and 4.6-star rating with 31 reviews indicate solid user satisfaction. This provides a conversion advantage if visibility improves—users who find the app appear to stick and rate it well. Leverage this with review solicitation to boost social proof further.
Three high-traffic keywords (sleep sounds: 73 traffic, white noise: 69 traffic, rain sounds: 67 traffic) are completely unranked, representing massive missed opportunity. Only 'ambient sounds' (rank 8) and 'ambient noise' (rank 15) perform decently, leaving the app invisible for its core use cases.
Low-difficulty opportunities are squandered: 'calming sounds' (difficulty 39, rank 93) and 'focus sounds' (difficulty 45, rank 73) should be easy wins but show no optimization. These gaps suggest weak metadata targeting rather than competitive impossibility.
Swap generic 'Music & Audio' category for 'Health & Fitness' or 'Lifestyle' where meditation/sleep apps rank higher. Competitor Calm dominates by positioning as wellness, not audio—mirror this approach. Add 'sleep' and 'white noise' to title: 'Ambient Sleep Sounds: White Noise & Rain'.
Description cuts off mid-sentence ('Noise so') and lacks keyword repetition. Full 4,000 characters are unused—expand with feature lists containing unranked terms (sleep sounds, rain sounds, white noise generator). Include competitor differentiators and user benefit statements.
0% charts score with no category ranking indicates insufficient download velocity. With 31 reviews, total installs likely under 1,000—too low for algorithmic visibility. Paid user acquisition or feature-grabbing campaigns needed to break into Music & Audio top 100 and trigger organic growth cycle.
- 1Restructure app title to include high-priority unranked keywords: change to 'Ambient Sleep Sounds: White Noise, Rain & Relaxing Music' to capture sleep sounds (73 traffic), white noise (69 traffic), and rain sounds (67 traffic)
- 2Rewrite full Google Play description to 3,000+ characters with strategic keyword density: include 'sleep sounds,' 'rain sounds,' 'white noise,' 'nature sounds' 5-8 times each in natural sentences, add structured feature bullets, and complete the truncated content
- 3Shift category to Health & Fitness > Sleep & Meditation and add secondary category Lifestyle for better chart competitiveness against Calm and sleep-specific apps
- 4Implement low-cost paid install campaign ($500-1000) targeting 'sleep sounds' and 'white noise' keywords to boost velocity and break into category charts, triggering organic algorithmic boost
- 5Add in-app review prompts after 3+ sessions or successful sleep timer usage to accelerate review count from 31 toward 100+ threshold for stronger social proof and ranking signals
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Ambient Sounds - Relax & Sleep?
Ambient Sounds - Relax & Sleep has a visibility score of 36 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 28, 2026.
On how many keywords does Ambient Sounds - Relax & Sleep rank?
Ambient Sounds - Relax & Sleep is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Ambient Sounds - Relax & Sleep?
Based on shared keyword rankings, the most frequent competitors of Ambient Sounds - Relax & Sleep are White Noise Sleep Sounds: rain, Brown Noise, Sleep Sounds: BRW, Nature Sounds for Sleep. These apps appear next to Ambient Sounds - Relax & Sleep on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Ambient Sounds - Relax & Sleep in on the Google Play?
Ambient Sounds - Relax & Sleep is listed in the Music & Audio category on the Google Play.
How can Ambient Sounds - Relax & Sleep improve its App Store Optimization?
Based on this audit, Ambient Sounds - Relax & Sleep should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Ambient Sounds - Relax & Sleep.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.