This audit was generated on April 9, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Brief'd

Brief'd

Siddharth Arora

USUSen-USNo ratingNo reviews Apr 3, 2026

Visibility Score

17Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
19
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
brief'd#1
69
40
—
D-Brief
Brief'd
1
D-Brief
2
Briefed
3
I Am Sober
4
Daily Brief - InfoDrizzle
5
news briefingOpportunityNot ranked
60
46
——
USA TODAY: US & Breaking News
1
CNN: Live & Breaking News
2
SmartNews: Breaking News
3
Daily Mail: Breaking News
4
The Wall Street Journal. News
5
daily newsOpportunityNot ranked
77
52
——
Daily Mail: Breaking News
1
New York Daily News
2
CNN: Live & Breaking News
3
NewsBreak: Local News & Alerts
4
Apple News
5
personalized newsOpportunityNot ranked
53
46
——
Google News
1
Particle: Personalized News
2
Flipboard: The Social Magazine
3
NYTimes: US and Global News
4
Ground News
5
news summaryOpportunityNot ranked
57
44
——
Ground News
1
SmartNews: Breaking News
2
Inshorts
3
Google News
4
AP News
5
ai newsOpportunityNot ranked
70
50
——
AI News: Tensor AI
1
Particle: Personalized News
2
Perplexity - AI Search & Chat
3
Syft: AI-Native News Agent
4
Grok - AI Chat & Video
5
tech newsOpportunityNot ranked
47
46
——
MIT Technology Review
1
Tech News Tube
2
Google News
3
Flipboard: The Social Magazine
4
9to5Mac — Breaking Tech News
5
world newsNot ranked
79
66
——
CNN: Live & Breaking News
1
BBC: World News & Stories
2
AP News
3
Fox News: US & World Headlines
4
Reuters - Breaking World News
5
news digestOpportunityNot ranked
61
44
——
Google News
1
Yahoo News: Daily News For You
2
SmartNews: Breaking News
3
ニュースダイジェスト-ポイ活できるニュース速報アプリ
4
NewsBreak: Local News & Alerts
5
10 minute newsOpportunityNot ranked
50
39
——
Reuters - Breaking World News
1
CBS News: Live Breaking News
2
SmartNews: Breaking News
3
Apple News
4
Hourly News
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords

No competitors ranking directly ahead

Ranking behind you
Apps that you outrank on shared keywords
D-Brief

D-Brief

Education

0.0Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

News chart position

News
Not currently ranked in top 200
X

X

★ 4.6
CrimeRadar Dispatch Audio

CrimeRadar Dispatch Audio

★ 4.9
Substack

Substack

★ 4.9
4
Reddit

Reddit

★ 4.8
5
Nextdoor: Neighborhood Network

Nextdoor: Neighborhood Network

★ 4.7
6
The White House

The White House

★ 4.6
7
Ground News

Ground News

★ 4.7
8
NewsBreak: Local News & Alerts

NewsBreak: Local News & Alerts

★ 4.8
9
Citizen: Protect The World

Citizen: Protect The World

★ 4.7
10
Police Scanner Radio & Fire

Police Scanner Radio & Fire

★ 4.6
11
NYTimes: US and Global News

NYTimes: US and Global News

★ 4.8
12
trumptracker.org

trumptracker.org

★ 5.0
13
Watch Duty: Wildfire Maps

Watch Duty: Wildfire Maps

★ 4.9
14
TrueShort - Stream True Crime

TrueShort - Stream True Crime

★ 4.9
15
Police Scanner: Fire Radio

Police Scanner: Fire Radio

★ 4.7

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Brief'd has a very low visibility score (17/100) driven by poor keyword coverage and zero user ratings, despite ranking #1 for its brand name. Immediate focus should be on expanding keyword rankings and generating social proof to boost discoverability.

Brand Keyword Ranking
medium

The app’s own name "brief'd" is already ranking #1 with a traffic potential of 69 and a moderate difficulty of 40. Leverage this by maintaining brand consistency while adding complementary keywords.

Sparse Keyword Rankings
high

Only 1 out of 10 target keywords is ranked (19% keyword score). High‑traffic keywords like "world news" (traffic 79) and "daily news" (traffic 77) are completely missing, limiting discovery.

Zero Ratings & Reviews
high

The app currently shows a 0.0 rating with no reviews, contributing to a low quality score (50%). Lack of social proof reduces conversion and ranking potential.

Keyword‑Rich Title/Subtitles
high

Add 2‑3 high‑volume keywords (e.g., "daily news", "world news", "news brief") to the title or subtitle to capture additional search traffic without sacrificing brand identity.

Optimized Description
medium

Rewrite the first 500 characters to embed primary keywords (daily news, personalized news, AI news) naturally, and include a clear call‑to‑action. This improves both relevance and conversion rates.

Enhanced Visual Assets
medium

Refresh screenshots and add an app preview that showcases the 10‑minute AI‑curated briefing, emphasizing speed and personalization. Visual upgrades can boost click‑through and install rates.

Key Action Items
Priority actions to improve your app's visibility
  • 1Conduct keyword research and add at least 5 high‑traffic, moderate‑difficulty keywords (e.g., "daily news", "world news", "news digest", "tech news", "AI news").
  • 2Update the app title or subtitle to include 2‑3 of these keywords while preserving the brand name.
  • 3Implement an in‑app prompt after the first briefing to request a 5‑star rating and optional review.
  • 4Rewrite the description's first 500 characters to naturally incorporate the new keywords and add a compelling CTA.
  • 5Create new screenshots and a 15‑second preview video highlighting the AI‑personalized 10‑minute briefing feature.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 1591 characters, providing good keyword density and information for users.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Brief'd?

Brief'd has a visibility score of 17 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 9, 2026.

On how many keywords does Brief'd rank?

Brief'd is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Brief'd?

Based on shared keyword rankings, the most frequent competitors of Brief'd are D-Brief. These apps appear next to Brief'd on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Brief'd in on the Apple App Store?

Brief'd is listed in the News category on the Apple App Store.

How can Brief'd improve its App Store Optimization?

Based on this audit, Brief'd should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Brief'd.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.