This audit was generated on April 9, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| moorimo | #1 | — | — |  | ||
| mood tracker | Not ranked | — | — |      | ||
| emotion journalOpportunity | Not ranked | — | — |    | ||
| mood journal | Not ranked | — | — |  | ||
| mental wellnessOpportunity | Not ranked | — | — |      | ||
| mood swingsOpportunity | Not ranked | — | — |    | ||
| daily diary | Not ranked | — | — |      | ||
| mood analyzerOpportunity | Not ranked | — | — |     | ||
| emotion trackerOpportunity | Not ranked | — | — | | ||
| self care journalOpportunity | Not ranked | — | — |    |
Competitors
Apps competing for the same keywords
No direct competitors found in keyword rankings.
Category Ranking
Lifestyle chart position
Life360: Stay Connected & Safe
T-Life
Lemon8 - Lifestyle Community
Ring - Always Home
KashKick: Get paid to have fun
DailyGift: Earn Reward
Amazon Alexa
Deepsearch AI Search Assistant
Color Widgets, Theme: iWidgets
Cash Giraffe: Games & Rewards
Playful Rewards: Play & Earn
Nextdoor: Neighborhood Network
Google Home
LG ThinQ
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Moorimo’s visibility score is only 12/100, with just its brand name ranking and no chart presence. The main priority is to broaden keyword coverage and generate user reviews to improve quality and discoverability.
Only 1 of the 10 target keywords ("moorimo") is ranked (#1). High‑traffic terms like "mood tracker" and "emotion journal" have zero visibility despite traffic potentials of 68‑80 searches per month.
The app currently has 0 reviews and no rating, causing a low Quality Score (50%) and harming organic ranking. Reviews are a key ranking factor on Google Play.
Insert primary keywords (e.g., "Mood Tracker", "Emotion Journal") into the app title (max 30 characters) and subtitle (max 80 characters) while keeping the brand name visible. This can capture immediate search volume.
Rewrite the long description to exceed 4,000 characters, naturally embedding top keywords (mood tracker, emotion journal, mental wellness, daily diary, self‑care journal). Use bullet points and headers to improve readability and keyword density.
The app already ranks #1 for its brand keyword "moorimo" (traffic 30, difficulty 63). Leverage this authority by cross‑promoting the brand in ASO copy and social channels.
Add high‑impact screenshots and a short video that showcase the cute characters and mood analytics, each captioned with keyword‑rich text (e.g., "Track your mood daily"). Updated visuals can boost conversion and click‑through rates.
- 1Update the app title and subtitle to include top‑traffic keywords such as "Mood Tracker" and "Emotion Journal".
- 2Revise the long description to >4,000 characters, weaving in the five highest‑traffic keywords and using clear bullet points.
- 3Implement an in‑app prompt to encourage users to leave a 5‑star rating and a short review after several sessions.
- 4Create new screenshots and a 15‑second video highlighting the characters and analytics, adding keyword‑focused captions.
- 5Set up A/B testing in the Play Console for title, subtitle, and asset variations, and monitor keyword ranking changes weekly.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1508 characters, providing good keyword density and information for users.
Strong visual presence
21 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 12/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Moorimo: your mood space?
Moorimo: your mood space has a visibility score of 12 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 9, 2026.
On how many keywords does Moorimo: your mood space rank?
Moorimo: your mood space is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
What category is Moorimo: your mood space in on the Google Play?
Moorimo: your mood space is listed in the Lifestyle category on the Google Play.
How can Moorimo: your mood space improve its App Store Optimization?
Based on this audit, Moorimo: your mood space should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Moorimo: your mood space.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.