This audit was generated on April 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
0
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| utrack | Not ranked | — | — |      | ||
| expense tracker | Not ranked | — | — |      | ||
| budget plannerOpportunity | Not ranked | — | — |    | ||
| personal financeOpportunity | Not ranked | — | — |     | ||
| money manager | Not ranked | — | — |     | ||
| spending trackerOpportunity | Not ranked | — | — |  | ||
| daily expenses | Not ranked | — | — |    | ||
| monthly budgetOpportunity | Not ranked | — | — |  | ||
| financial managerOpportunity | Not ranked | — | — |  | ||
| bill trackerOpportunity | Not ranked | — | — |     |
Competitors
Apps competing for the same keywords
No direct competitors found in keyword rankings.
Category Ranking
Finance chart position
Freecash: Earn Money
Cash App
Chime® – Fee-Free Banking
Venmo
PayPal - Pay, Send, Save
TurboTax: File Your Tax Return
Testerup: Test & Earn Rewards
Capital One Mobile
Progressive
OnePay – Mobile Banking
Intuit Credit Karma
Google Wallet
Ollo Credit Card Mobile App
Wells Fargo Mobile®
Klarna: Smarter everyday money
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Expense Tracker (uTrack) currently has a Visibility Score of 2/100, with zero keyword rankings and no chart presence. Immediate focus should be on keyword optimization and conversion assets to move from invisible to discoverable.
The description clearly states the app solves "track spending instantly" and offers "budget planner" features, which aligns with high‑traffic keywords like "expense tracker" (traffic 80) and "budget planner" (traffic 74). Leverage this messaging in the short description and title to capture relevance.
All 10 core finance keywords are unranked despite decent traffic (average 68) and moderate difficulty (average 52). This indicates the title, short description, and metadata lack those terms, preventing any organic visibility.
The app has 0 reviews and 0 ratings, which heavily penalizes quality score and conversion rate. Google Play's algorithm favors apps with social proof, so the current 40% quality score is artificially low.
Incorporate top‑traffic keywords (e.g., "expense tracker", "budget planner", "personal finance") into the app title (max 30 characters) and short description. Aim for at least three high‑volume keywords to boost the Keywords Score from 0% to a measurable range.
Current quality score is only 40%; adding 5 high‑resolution screenshots, a 15‑second preview video, and an eye‑catching icon can increase conversion by 20‑30%. Use captions that repeat primary keywords for additional on‑page SEO.
- 1Rewrite the app title to include up to three high‑traffic keywords (e.g., "uTrack Expense Tracker & Budget Planner").
- 2Add the same primary keywords to the short description and naturally embed them in the long description.
- 3Create 5+ localized screenshots with keyword‑rich captions and a short preview video highlighting core features.
- 4Launch an in‑app prompt or email campaign to collect at least 20 genuine 5‑star reviews within 30 days.
- 5Set up Google Play Console A/B testing for icon and feature graphic to identify the highest‑CTR creative.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 2/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Expense Tracker in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Expense Tracker?
Expense Tracker has a visibility score of 2 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 12, 2026.
On how many keywords does Expense Tracker rank?
Expense Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 0 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
What category is Expense Tracker in on the Google Play?
Expense Tracker is listed in the Finance category on the Google Play.
How can Expense Tracker improve its App Store Optimization?
Based on this audit, Expense Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Expense Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.