This audit was generated on April 11, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| exhale phobia | #1 | — |  |     | ||
| phobia | #4 |  |  |   | ||
| fear | Not ranked | — | — |     | ||
| anxiety | Not ranked | — | — |   | ||
| exposure therapyOpportunity | Not ranked | — | — |      | ||
| panic attackOpportunity | Not ranked | — | — |  | ||
| arachnophobiaOpportunity | Not ranked | — | — |     | ||
| claustrophobiaOpportunity | Not ranked | — | — |      | ||
| social anxietyOpportunity | Not ranked | — | — |      | ||
| fear of flyingOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
oVRcome
Health & Fitness
Rootd: Panic Attacks & Anxiety
Health & Fitness
Phobias - dictionary of fears
Entertainment
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Strava: Run, Bike, Walk
Yuka - Food & Cosmetic Scanner
Cal AI - Calorie Tracker
Flo Cycle & Period Tracker
MyFitnessPal: Calorie Counter
Tolan: Alien Best Friend
AllTrails: Hike, Bike & Run
Finch: Self-Care Pet
Oura
MenuFit - Healthy Eating Out
BitePal: Food Calorie Tracker
Cronometer: Calorie Counter
Garmin Connect™
Crunch Fitness
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Exhale Phobia has a solid keyword foundation, ranking #1 for its brand term and #4 for "phobia," but suffers from zero chart presence and a modest quality score. The primary priority is to translate keyword strength into organic downloads by boosting rankings for high‑traffic therapeutic terms and improving overall app quality.
The app ranks #1 for "exhale phobia" (traffic 50, difficulty 37) and #4 for "phobia" (traffic 52, difficulty 44), contributing to an 88% keyword score. Leverage this by reinforcing the brand name in the title and subtitle to maintain top‑spot visibility.
Charts Score is 0% with no global or category ranking, indicating the app is not gaining organic download momentum. This limits discovery beyond keyword searches and hurts perceived credibility.
High‑traffic terms like "fear" (traffic 43, difficulty 64), "anxiety" (traffic 68, difficulty 61), and "exposure therapy" (traffic 53, difficulty 32) are not ranked, missing significant search volume.
Keywords such as "arachnophobia" (traffic 34, difficulty 23) and "claustrophobia" (traffic 30, difficulty 18) have low competition. Adding these to the keyword field and content can capture niche users quickly.
The current Quality Score is 50%. Enhancing app performance, adding screenshots, and creating an engaging preview video will raise this metric, positively impacting rankings and conversion rates.
- 1Add high‑traffic, unranked keywords (fear, anxiety, exposure therapy) to the keyword field and sprinkle them naturally in the description.
- 2Create and upload high‑resolution screenshots and a 15‑second preview video showcasing exposure exercises and the cute mascot.
- 3Implement an in‑app prompt to encourage users to leave 5‑star reviews after completing a milestone, aiming for at least 30 reviews within 30 days.
- 4Run a short‑term ASO A/B test on the subtitle, inserting low‑difficulty niche keywords like "arachnophobia" and "claustrophobia" to boost visibility.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1619 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Good visibility score
Score of 68/100 indicates solid app store presence.
Rating needs improvement
A 2.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Exhale Phobia: Fear & Anxiety?
Exhale Phobia: Fear & Anxiety has a visibility score of 68 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 11, 2026.
On how many keywords does Exhale Phobia: Fear & Anxiety rank?
Exhale Phobia: Fear & Anxiety is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Exhale Phobia: Fear & Anxiety?
Based on shared keyword rankings, the most frequent competitors of Exhale Phobia: Fear & Anxiety are Rootd: Panic Attacks & Anxiety, oVRcome, Phobias - dictionary of fears. These apps appear next to Exhale Phobia: Fear & Anxiety on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Exhale Phobia: Fear & Anxiety in on the Apple App Store?
Exhale Phobia: Fear & Anxiety is listed in the Health & Fitness category on the Apple App Store.
How can Exhale Phobia: Fear & Anxiety improve its App Store Optimization?
Based on this audit, Exhale Phobia: Fear & Anxiety should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Exhale Phobia: Fear & Anxiety.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.