This audit was generated on April 11, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| stepwise | #2 | |||||
| habit tracker | Not ranked | — | — | |||
| habit tracker appOpportunity | Not ranked | — | — | |||
| streak trackerOpportunity | Not ranked | — | — | |||
| daily habitsOpportunity | Not ranked | — | — | |||
| build habitsOpportunity | Not ranked | — | — | |||
| habit builderOpportunity | Not ranked | — | — | |||
| routine trackerOpportunity | Not ranked | — | — | |||
| habit reminderOpportunity | Not ranked | — | — | |||
| track habitsOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Stepwise Pedometer
Health & Fitness
Step+wise
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Strava: Run, Bike, Walk
Yuka - Food & Cosmetic Scanner
Cal AI - Calorie Tracker
Flo Cycle & Period Tracker
MyFitnessPal: Calorie Counter
Tolan: Alien Best Friend
AllTrails: Hike, Bike & Run
Finch: Self-Care Pet
Oura
MenuFit - Healthy Eating Out
BitePal: Food Calorie Tracker
Cronometer: Calorie Counter
Garmin Connect™
Crunch Fitness
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has excellent quality but extremely low visibility, ranking for only its brand name (stepwise) and missing all core habit‑related keywords. Immediate focus should be on keyword optimization and metadata improvements to capture high‑traffic terms.
The app scores 100% on quality, indicating strong stability, performance, and compliance. Leverage this by highlighting app stability in screenshots and description to boost conversion.
Only 1 of 10 target keywords ranks (stepwise at #2). Core terms like "habit tracker" (traffic 57, difficulty 85) and "streak tracker" (traffic 54, difficulty 47) are not ranked, dragging the Keywords Score to 19%. Expand the keyword field with these high‑traffic phrases.
The app is not ranked in Health & Fitness, limiting discovery in category charts. Without rankings, the Charts Score stays at 0%. Improving keyword relevance will unlock category placement.
Keywords such as "daily habits" (traffic 68, difficulty 37) and "habit builder" (traffic 66, difficulty 44) have moderate traffic and relatively low competition. Adding them to the keyword list can quickly generate impressions.
Competitor "Stepwise Pedometer" ranks ahead with shared keyword "stepwise". Capture spill‑over traffic by adding differentiating terms like "habit tracker" and "routine tracker" to the subtitle and description.
Zero reviews means the app loses social proof. Implement an in‑app review prompt after a habit streak (e.g., after 7 days) to start building a rating base, which can improve conversion and algorithmic ranking.
- 1Rewrite the title/subtitle to include high‑traffic keywords (e.g., "Habit Tracker – Stepwise").
- 2Populate the 100‑character keyword field with a mix of high‑traffic/low‑difficulty terms: habit tracker, streak tracker, daily habits, routine tracker, habit reminder.
- 3Add 3‑5 new screenshots with overlay text featuring the new keywords and a clear call‑to‑action.
- 4Implement an in‑app review prompt triggered after a user completes a 7‑day streak to generate ratings.
- 5Launch a small Apple Search Ads campaign targeting "habit tracker" and "streak tracker" to seed initial traction and gather performance data.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1869 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Habit Tracker - Stepwise?
Habit Tracker - Stepwise has a visibility score of 19 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 11, 2026.
On how many keywords does Habit Tracker - Stepwise rank?
Habit Tracker - Stepwise is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Habit Tracker - Stepwise?
Based on shared keyword rankings, the most frequent competitors of Habit Tracker - Stepwise are Stepwise Pedometer, Step+wise. These apps appear next to Habit Tracker - Stepwise on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Habit Tracker - Stepwise in on the Apple App Store?
Habit Tracker - Stepwise is listed in the Health & Fitness category on the Apple App Store.
How can Habit Tracker - Stepwise improve its App Store Optimization?
Based on this audit, Habit Tracker - Stepwise should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Habit Tracker - Stepwise.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.