This audit was generated on April 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| changed | #1 | — |  |     | ||
| debt repayment | #2 |  |  |   | ||
| debt payoff | #3 | | | | ||
| credit card debt | #3 |  |  |  | ||
| debt calculator | #4 |  |  |  | ||
| debt manager | #7 |  | |     | ||
| debt snowball | #9 |  |  |  | ||
| student loan trackerOpportunity | #78 |  |  |     | ||
| avalanche methodOpportunity | #94 |  |  |   | ||
| loan trackerOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Debt Payoff Box: Snowball Plan
Finance
Debt Manager & Tracker Book
Finance
Gauss: Payoff Credit Card Debt
Finance
Budget Tracker - Loan Manager
Finance
DebtHero - Debt Payoff Planner
Finance
Debt Tracker
Tools
Oportun: Finances made simple
Finance
Debt Payoff Planner: Snowball
Productivity
Credit Card Debt Payoff
Tools
Paytm: Secure UPI Payments
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
TurboTax: File Your Tax Return
Cash App
PayPal - Pay, Send, Save
Venmo
OnePay – Mobile Banking
Chime® – Fee-Free Banking
Testerup: Test & Earn Rewards
Intuit Credit Karma
Capital One Mobile
Progressive
Klarna: Smarter everyday money
Google Wallet
Chase Mobile
Atlas - Rewards Credit Card
IRS2Go
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Changed: Debt Payoff Manager has strong keyword rankings and a solid quality score, but lacks chart presence and category ranking, limiting its overall visibility. Prioritizing visual assets, untapped keywords, and category optimization will drive higher installs.
9 out of 10 target keywords rank in the top 10 (e.g., "changed" #1, "debt payoff" #3, "debt repayment" #2) with traffic scores ranging from 31‑75 and moderate difficulty, giving the app strong organic search visibility.
Charts Score is 0%, meaning the app does not appear in top charts (global or category). This dramatically reduces discoverability for users browsing charts rather than searching.
The app is not ranked in the Finance category, which prevents it from benefiting from category‑based browsing and recommendation algorithms.
Key terms like "loan tracker" (traffic 54) and "avalanche method" (traffic 49) are unranked or low‑ranked (94). Adding these keywords to the title, short description, and body copy can capture additional search traffic.
Competitors ahead on shared keywords have higher install conversion through richer visuals and stronger review signals. Improving screenshots/video and incentivizing 5‑star reviews can lift the Quality Score beyond 88% and improve rankings.
- 1Add untapped high‑traffic keywords (e.g., "loan tracker", "avalanche method") to the app title, short description, and long description.
- 2Create and upload high‑resolution screenshots, a feature graphic, and a short video demo to improve visual appeal and chart rankings.
- 3Encourage satisfied users to leave 5‑star reviews via in‑app prompts and reward programs to raise the rating and Quality Score.
- 4Conduct A/B testing on icon and feature graphic to identify the most engaging visual assets for chart placement.
- 5Review category placement and consider adding a sub‑category (e.g., Finance > Budgeting) to gain a foothold in the Finance chart.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3879 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 5 keyword(s): debt manager, credit card debt, debt snowball.
Good visibility score
Score of 79/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Changed: Debt Payoff Manager?
Changed: Debt Payoff Manager has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 18, 2026.
On how many keywords does Changed: Debt Payoff Manager rank?
Changed: Debt Payoff Manager is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Changed: Debt Payoff Manager?
Based on shared keyword rankings, the most frequent competitors of Changed: Debt Payoff Manager are Debt Payoff Box: Snowball Plan, Debt Tracker, Oportun: Finances made simple. These apps appear next to Changed: Debt Payoff Manager on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Changed: Debt Payoff Manager in on the Google Play?
Changed: Debt Payoff Manager is listed in the Finance category on the Google Play.
How can Changed: Debt Payoff Manager improve its App Store Optimization?
Based on this audit, Changed: Debt Payoff Manager should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Changed: Debt Payoff Manager.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.