This audit was generated on April 19, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
DebtApp

DebtApp

DebtApp, LLC

USUSen-US4.6 / 5105 reviews Mar 30, 2026

Visibility Score

79Excellent

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
99
Based on keyword rankings
Keywords analyzed10
Ranked in top 509
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
100
Rating and recency signals
Rating4.6 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

9

Ranked in top 100

7

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
debtapp#1
59
30
—
Debt Payoff Planner & Tracker
DebtApp
1
Debt Payoff Planner & Tracker
2
Debt Payoff Planner: Snowball
3
Debt Payoff Box: Snowball Plan
4
Changed: Debt Payoff Manager
5
unsecured debt#1
37
32
—
ONE JN Passport
DebtApp
1
ONE JN Passport
2
Debt Payoff Planner & Tracker
3
Cash Advance - No credit Check
4
Juzt Card
5
debt settlement#2
36
38
Debt Payoff Planner & Tracker
Repay Wizard - Debt Settlement
Debt Payoff Planner & Tracker
1
DebtApp
2
Repay Wizard - Debt Settlement
3
Freedom Debt Relief
4
Changed: Debt Payoff Manager
5
debt negotiation#3
30
33
Debt Payoff Planner & Tracker
QueroQuitar
Freedom Debt Relief
1
Debt Payoff Planner & Tracker
2
DebtApp
3
QueroQuitar
4
Changed: Debt Payoff Manager
5
debt solutions#3
32
35
Freedom Debt Relief
Beyond Finance
Debt Payoff Planner & Tracker
1
Freedom Debt Relief
2
DebtApp
3
Beyond Finance
4
Relief: Get out of debt
5
credit card debt#6
51
43
Credit Card Debt Payoff
Kikoff - Build Credit Quickly
Debt Payoff Planner & Tracker
1
Gauss: Payoff Credit Card Debt
2
Changed: Debt Payoff Manager
3
WalletHub: Credit & Budgeting
4
Credit Card Debt Payoff
5
debt relief#10
47
47
Clarity Debt Resolution
Debt Guide - Payoff Planner
Freedom Debt Relief
1
Relief: Get out of debt
2
Debt Payoff Planner & Tracker
3
Liberty Debt Relief
4
Alleviate: Real Debt Relief
5
debt tracker#44
55
60
US Debt Now - National Debt
Debt Buddy - Debt Tracker
Debt Payoff Planner & Tracker
1
Debt Tracker
2
My Debts
3
Debt Payoff Planner: Snowball
4
PayMeLater Friend Debt Tracker
5
credit managementOpportunity#71
69
37
Zable Credit Card
Intuit QuickBooks for Business
Debt Payoff Planner & Tracker
1
Rocket Money - Bills & Budgets
2
My Debt Manager & Tracker, IOU
3
Intuit Credit Karma
4
Credit Sesame: Grow your score
5
savings managerOpportunityNot ranked
74
39
——
Money Manager Expense & Budget
1
Money Manager :Bills & Budget
2
Wallet: Budget Expense Tracker
3
Money Manager: Expense Tracker
4
PocketGuard・Budget Planner App
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Zable Credit Card

Zable Credit Card

Finance

4.7Ahead1x
Clarity Debt Resolution

Clarity Debt Resolution

Finance

2.9Ahead1x
US Debt Now - National Debt

US Debt Now - National Debt

Finance

4.3Ahead1x
Credit Card Debt Payoff

Credit Card Debt Payoff

Tools

Ahead1x
Freedom Debt Relief

Freedom Debt Relief

Finance

4.7Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Debt Payoff Planner & Tracker

Debt Payoff Planner & Tracker

Finance

4.4Behind3x
Repay Wizard - Debt Settlement

Repay Wizard - Debt Settlement

Tools

Behind1x
Intuit QuickBooks for Business

Intuit QuickBooks for Business

Business

4.7Behind1x
Debt Guide - Payoff Planner

Debt Guide - Payoff Planner

Finance

4.1Behind1x
ONE JN Passport

ONE JN Passport

Finance

3.2Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Business chart position

Business
Not currently ranked in top 200
Indeed Job Search

Indeed Job Search

★ 4.7
Microsoft Teams

Microsoft Teams

★ 4.6
Microsoft Authenticator

Microsoft Authenticator

★ 4.7
4
DoorDash - Dasher

DoorDash - Dasher

★ 4.1
5
Zoom Workplace

Zoom Workplace

★ 4.1
6
ADP Mobile Solutions

ADP Mobile Solutions

★ 4.5
7
Uber - Driver: Drive & Deliver

Uber - Driver: Drive & Deliver

★ 4.6
8
FedEx Mobile

FedEx Mobile

★ 3.9
9
Workday

Workday

★ 4.3
10
UKG Pro

UKG Pro

★ 4.2
11
LinkedIn: Community & Network

LinkedIn: Community & Network

★ 4.1
12
Amazon Flex

Amazon Flex

★ 4.6
13
UPS

UPS

★ 4.5
14
Permission Guard

Permission Guard

★ 4.6
15
Easy PDF-Read PDF

Easy PDF-Read PDF

★ 3.3

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

DebtApp shows strong keyword performance with a 99% score and several top‑10 rankings, but its overall visibility suffers from zero chart presence and missing rankings for high‑traffic keywords. Immediate focus should be on capturing those untapped keywords and breaking into the Play Store charts.

High Keyword Score
high

The app achieves a 99% keyword score, ranking 1 for "debtapp" and "unsecured debt" and within the top 10 for "debt settlement" and "debt relief", indicating excellent core keyword targeting.

Zero Chart Presence
high

Charts Score is 0% with no global or category chart rankings, preventing organic discovery from top‑chart traffic. This is the biggest visibility gap.

Unranked High‑Traffic Keywords
high

"savings manager" (traffic 74) and "debt tracker" (traffic 55) are not ranked, despite strong search demand, indicating missed opportunities in the metadata.

Mid‑Tier Keyword Gaps
medium

"credit management" (rank 71, traffic 69) and "debt tracker" (rank 44, traffic 55) have moderate difficulty; optimizing title, short description, and long description can push them into the top 20.

Category Ranking
medium

The app is not ranked in the Business category, limiting category‑based discovery. Improving conversion signals and adding category‑specific keywords can unlock this channel.

Competitive Keyword Leverage
low

Competitors like Zable Credit Card rank ahead with shared keywords. Conduct a gap analysis to capture any high‑volume terms they own (e.g., "credit card debt" rank 6) and differentiate with unique value props.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add "savings manager" and "debt tracker" to the app title or short description and reinforce them in the long description.
  • 2Revise metadata (title, short description, keyword field) to include "credit management" and other mid‑tier terms, using exact‑match phrases.
  • 3Implement chart‑boost tactics: create high‑impact icon, update screenshots with clear value‑prop messaging, and run A/B tests to improve install conversion and climb into top charts.
  • 4Encourage satisfied users to leave reviews (target >200 reviews) and promptly respond to improve rating momentum and organic ranking.
  • 5Perform a competitor keyword gap audit, identify 3–5 high‑traffic keywords competitors rank for, and integrate them with localized copy and feature highlights.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Strong visual presence

18 screenshots give users a comprehensive view of your app.

Excellent rating

Your 4.6 star rating builds user trust and improves conversion rates.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Strong keyword positions

Ranking in top 10 for 6 keyword(s): debt settlement, debt relief, unsecured debt.

Good visibility score

Score of 79/100 indicates solid app store presence.

Areas to Improve
Issues to address

Short description

Your app description is only 189 characters. A longer description (1500-4000 chars) improves discoverability and conversion.

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of DebtApp?

DebtApp has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 19, 2026.

On how many keywords does DebtApp rank?

DebtApp is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of DebtApp?

Based on shared keyword rankings, the most frequent competitors of DebtApp are Debt Payoff Planner & Tracker, Repay Wizard - Debt Settlement, Zable Credit Card. These apps appear next to DebtApp on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is DebtApp in on the Google Play?

DebtApp is listed in the Business category on the Google Play.

How can DebtApp improve its App Store Optimization?

Based on this audit, DebtApp should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to DebtApp.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.