This audit was generated on April 20, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
obé | Fitness for women

obé | Fitness for women

obé Fitness

USUSen-US4.6 / 5789 reviews Dec 5, 2025

Visibility Score

52Good

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
65
Based on keyword rankings
Keywords analyzed10
Ranked in top 505
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
75
Rating and recency signals
Rating4.6 / 5
Last updated4 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

5

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
obé#1
59
38
Fitbod: Workout & Gym Planner
obé | Fitness for women
1
Fitbod: Workout & Gym Planner
2
Home Workout App: Fitness
3
Raize: Workout, Fitness & Diet
4
Map My Fitness Workout Tracker
5
women's fitness#5
52
64
Workout for Women at home
Fitness Women - Home Workouts
Workout for Women: Fitness App
1
Sweat: Fitness App For Women
2
Lose Weight App for Women
3
Workout for Women at home
4
obé | Fitness for women
5
pilates for women#18
43
43
Pilates in 30 Days
Pilates | Down Dog
Pilates Workout at Home
1
PILATES Workouts at Home
2
Wall Pilates Workout at Home
3
5 Minute Pilates
4
Hers: Asian Pilates for women
5
female fitness app#25
60
38
Aaptiv: Fitness for Everyone
LES MILLS+: home workout app
Workout for Women: Fitness App
1
Workout for Women at home
2
Lose Weight App for Women
3
Sweat: Fitness App For Women
4
Weight Loss for Women: Workout
5
strength training for women#25
53
41
Strong Workout Tracker Gym Log
Workout for Women: Slim & Tone
Weight Training for Women
1
Nike Training Club
2
Fitbod: Workout & Gym Planner
3
EvolveYou: Strength For Women
4
Lose Weight App for Women
5
at home workoutsOpportunityNot ranked
61
45
Home Workout - No Equipment
1
Home Workout App: Fitness
2
Pilates Workout at Home
3
PILATES Workouts at Home
4
Fitify: Fitness, Home Workout
5
personalized fitness planOpportunityNot ranked
54
42
Fitbod: Workout & Gym Planner
1
Planfit - Gym Workout Planner
2
Workout Planner Gym Log・Fit AI
3
Fitness App: Gym Workout Plan
4
BodBot AI Workout Planner
5
cycle syncing workoutsOpportunityNot ranked
46
38
Lively: Cycle Syncing, Period
1
Harmony: Cycle Sync
2
Lunaletics: Cycle Syncing App
3
Clue Cycle & Period Tracker
4
28 Cycle, Period, Wellness
5
home workout plansOpportunityNot ranked
58
46
Home Workout - No Equipment
1
Home Workout App: Fitness
2
Dumbbell Workout at Home
3
Home Workout - Fit in 28 Days
4
Dumbbell Home Workout
5
fitness for women over 40OpportunityNot ranked
45
41
RH: Fitness for Women 40+
1
Workout for Women: Fit & Sweat
2
Over Fifty Fitness
3
Lose Weight App for Women
4
Sweat: Fitness App For Women
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Workout for Women at home

Workout for Women at home

Health & Fitness

4.9Ahead1x
Aaptiv: Fitness for Everyone

Aaptiv: Fitness for Everyone

Health & Fitness

3.7Ahead1x
Strong Workout Tracker Gym Log

Strong Workout Tracker Gym Log

Health & Fitness

4.3Ahead1x
Pilates in 30 Days

Pilates in 30 Days

Health & Fitness

4.7Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Fitbod: Workout & Gym Planner

Fitbod: Workout & Gym Planner

Health & Fitness

4.5Behind1x
Fitness Women - Home Workouts

Fitness Women - Home Workouts

Health & Fitness

4.7Behind1x
LES MILLS+: home workout app

LES MILLS+: home workout app

Health & Fitness

3.9Behind1x
Workout for Women: Slim & Tone

Workout for Women: Slim & Tone

Health & Fitness

Behind1x
Pilates | Down Dog

Pilates | Down Dog

Health & Fitness

4.9Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Health & Fitness chart position

Health & Fitness
Not currently ranked in top 200
Planet Fitness

Planet Fitness

4.8
Yuka - Food & Cosmetic Scanner

Yuka - Food & Cosmetic Scanner

4.7
Blood Pressure Tracker

Blood Pressure Tracker

3.9
4
AllTrails: Hike, Bike & Run

AllTrails: Hike, Bike & Run

4.6
5
Step Tracker Launcher

Step Tracker Launcher

4.5
6
Finch: Self-Care Pet

Finch: Self-Care Pet

4.9
7
healow

healow

4.6
8
Step Counter - Pedometer

Step Counter - Pedometer

4.8
9
Health Sense: Track & Record

Health Sense: Track & Record

3.7
10
Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

4.6
11
Pilates Workout at Home

Pilates Workout at Home

4.8
12
BitePal: AI Calorie Counter

BitePal: AI Calorie Counter

4.6
13
Blood Pressure Log

Blood Pressure Log

4.0
14
FunSteps

FunSteps

4.8
15
MyFitnessPal: Calorie Counter

MyFitnessPal: Calorie Counter

4.4

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

obé ranks #1 for its brand and #5 for "women's fitness", but overall visibility is low (52/100) with missing rankings for key high‑traffic terms and no category placement. The primary priority is to expand keyword coverage and secure a category rank.

Brand Dominance
high

The app holds the #1 position for the keyword "obé" (traffic 59, difficulty 38) and a top‑5 spot for "women's fitness" (rank 5, traffic 52). Leverage this brand power in the title and promotional copy to maintain authority.

Missing High‑Volume Keywords
high

Five of the ten analyzed keywords (e.g., "at home workouts" traffic 61, "personalized fitness plan" traffic 54) are not ranked, despite moderate difficulty (38‑45). This gap is a major driver of the low visibility score (52).

No Category Ranking
medium

The app is not ranked in the Health & Fitness category, which prevents organic discovery through category browsing and contributes to the 0% charts score.

Target Women 40+ Segment
medium

Keyword "fitness for women over 40" has 45 traffic and only 41 difficulty but is unranked. Adding age‑specific copy and assets can capture a niche with lower competition.

Competitive Gap on Home Workouts
medium

Competitors like "Workout for Women at home" rank ahead, yet "home workout plans" (traffic 58, difficulty 46) is unranked for obé. Optimizing descriptions and adding related screenshots can steal traffic from these rivals.

High Quality Score
low

The app’s quality score is 75%, indicating good stability, performance, and user experience, which supports higher conversion once visibility improves.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add top‑traffic keywords (e.g., "at home workouts", "personalized fitness plan", "home workout plans") to the app title and short description, keeping within character limits.
  • 2Rewrite the long description to naturally embed missing keywords, especially "fitness for women over 40" and "strength training for women", using bullet points and benefit‑focused copy.
  • 3Create new localized screenshots and a short video highlighting at‑home, age‑specific, and personalized workout features to boost relevance for target keywords.
  • 4Submit a category change request or add secondary category tags to appear in Health & Fitness listings and improve chart eligibility.
  • 5Launch an in‑app prompt for reviews after completing a workout series to increase review count and sustain the 4.6‑star rating.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 3041 characters, providing good keyword density and information for users.

Strong visual presence

21 screenshots give users a comprehensive view of your app.

Excellent rating

Your 4.6 star rating builds user trust and improves conversion rates.

Strong keyword positions

Ranking in top 10 for 1 keyword(s): women's fitness.

Areas to Improve
Issues to address

No significant issues found

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of obé | Fitness for women?

obé | Fitness for women has a visibility score of 52 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 20, 2026.

On how many keywords does obé | Fitness for women rank?

obé | Fitness for women is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of obé | Fitness for women?

Based on shared keyword rankings, the most frequent competitors of obé | Fitness for women are Fitbod: Workout & Gym Planner, Workout for Women at home, Fitness Women - Home Workouts. These apps appear next to obé | Fitness for women on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is obé | Fitness for women in on the Google Play?

obé | Fitness for women is listed in the Health & Fitness category on the Google Play.

How can obé | Fitness for women improve its App Store Optimization?

Based on this audit, obé | Fitness for women should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to obé | Fitness for women.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.