obé | Fitness for women

The app holds the #1 position for the keyword "obé" (traffic 59, difficulty 38) and a top‑5 spot for "women's fitness" (rank 5, traffic 52). Leverage this brand power in the title and promotional copy to maintain authority.

Five of the ten analyzed keywords (e.g., "at home workouts" traffic 61, "personalized fitness plan" traffic 54) are not ranked, despite moderate difficulty (38‑45). This gap is a major driver of the low visibility score (52).

The app is not ranked in the Health & Fitness category, which prevents organic discovery through category browsing and contributes to the 0% charts score.

Keyword "fitness for women over 40" has 45 traffic and only 41 difficulty but is unranked. Adding age‑specific copy and assets can capture a niche with lower competition.

Competitors like "Workout for Women at home" rank ahead, yet "home workout plans" (traffic 58, difficulty 46) is unranked for obé. Optimizing descriptions and adding related screenshots can steal traffic from these rivals.

The app’s quality score is 75%, indicating good stability, performance, and user experience, which supports higher conversion once visibility improves.