This audit was generated on April 21, 2026
The data may no longer be up to date.
This audit was generated on April 21, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| smartpack | #3 |  |  |    | ||
| packing assistant | #3 |  |  |   | ||
| packing app | #5 | |  |    | ||
| customizable packing | #6 |  |  |   | ||
| packing list | #9 | |  |  | ||
| travel packing | #14 |  |  |  | ||
| packing organizer | #15 | | | | ||
| voice packing list | #16 |  |  | | ||
| ai packing list | #27 |  |  |  | ||
| travel checklist | #72 |  |  | |
Apps positioned directly before or after yours on keywords
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Occurrence count shows how many keywords each competitor appears on
Travel & Local chart position
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Expedia: Hotels, Flights, Cars
U-Haul
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Southwest Airlines: Travel App
United Airlines
Hilton Honors: Book Hotels
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Marriott Bonvoy: Book Hotels
Capital One Travel
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
SmartPack shows a solid keyword foundation with an 88% score, but its overall visibility suffers due to low chart rankings and missing high‑traffic keywords. Prioritizing listing optimization and review acquisition will lift its category rank and overall score.
The app ranks in the top 10 for 5 of the 10 analyzed keywords, achieving an 88% keyword score. Leverage these positions by reinforcing the same terms in the title, short description, and meta‑tags to maintain dominance.
A 4.0‑star rating from 160 reviews reflects decent user satisfaction. Maintaining this rating while increasing review volume will improve the Quality Score beyond the current 78%.
Charts Score is 0% and the app is not ranked in its Travel & Local category, limiting organic discovery. Without chart placement, even strong keywords cannot drive sufficient installs.
Key terms like "travel checklist" (rank 72) and "ai packing list" (rank 27) have decent traffic (40‑35) but are far from the top. Their poor positions reduce potential traffic from high‑intent users.
Add missing high‑traffic keywords (e.g., "travel packing", "packing checklist", "ai packing list") to the title and short description, expand the long description with bullet‑point benefits, and include a demo video plus localized screenshots emphasizing AI and Voice Mode. This can boost both keyword relevance and conversion rates.
Actionable recommendations to improve your visibility
Your description is 2859 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 3 keyword(s): packing assistant, packing app, customizable packing.
Score of 70/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
SmartPack - packing lists has a visibility score of 70 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 21, 2026.
SmartPack - packing lists is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of SmartPack - packing lists are PackerTracker: Packing List, Packing List - PackList, Travel Packing List. These apps appear next to SmartPack - packing lists on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
SmartPack - packing lists is listed in the Travel & Local category on the Google Play.
Based on this audit, SmartPack - packing lists should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SmartPack - packing lists.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US