This audit was generated on April 13, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Play & Tell

Play & Tell

Pollarity

USUSen-USNo ratingNo reviews Apr 10, 2026

Visibility Score

15Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
17
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
play & tell#1
59
45
—
Tell Me Where To Play
Play & Tell
1
Tell Me Where To Play
2
Play Together:Cozy Social Life
3
Deezer: Music & Podcast Player
4
Amazon Shopping
5
never have i everNot ranked
46
66
——
Never Have I Ever: Party Game
1
Never Have I Ever – NeverQ
2
Never Ever Have I: Hard Choice
3
I Have Never: Dirty Party
4
Never or Ever. Party game
5
party gamesOpportunityNot ranked
80
46
——
DAFUQ - Party Games
1
Taboo - Official Party Game
2
Heads Up!
3
Imposter Game - Party Edition
4
Splash - Imposter Game
5
truth or dareNot ranked
68
92
——
Truth or Dare Game - Party App
1
Truth or Dare - Party Game
2
Truth or Dare - Dirty & Spicy
3
Dirty Truth or Dare Game
4
Truth or Dare: Dirty Adults
5
family gamesOpportunityNot ranked
80
44
——
Family Island™ — Farming game
1
Heads Up!
2
Family Go! - Lifetime Sim game
3
My Town Home: Family Playhouse
4
Family Life
5
friendship gamesOpportunityNot ranked
70
34
——
BFF Friendship Test
1
BFF Test: Quiz Your Friends
2
My Town: Friends House Party
3
BFF Test - Quiz For Friends
4
BFF Test - Friendship Quiz
5
couple gamesOpportunityNot ranked
66
51
——
Lovify: Fun Couple Games
1
Couple Games - Soy&Mochi
2
Couple Game: Relationship Quiz
3
LovBirdz: Love Convo Starter
4
Couple2—space for couples
5
group gamesOpportunityNot ranked
74
39
——
Heads Up!
1
Splash - Imposter Game
2
Taboo - Official Party Game
3
Wavelength
4
Imposter Who? - Word Game
5
icebreaker gamesOpportunityNot ranked
67
37
——
21 Questions: Icebreaker Cards
1
21 Questions - Card Games
2
Grow Games & Icebreakers
3
Would You Rather Question Game
4
Icebreaker Fishing
5
social gamesOpportunityNot ranked
69
41
——
Social Gamebox
1
Plato: Fun Multiplayer Games
2
PlayVille: Avatar Social Game
3
TopTop : Games & Chat
4
Play Together:Cozy Social Life
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords

No competitors ranking directly ahead

Ranking behind you
Apps that you outrank on shared keywords
Tell Me Where To Play

Tell Me Where To Play

Entertainment

Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Game Card chart position

Game Card
Not currently ranked in top 200
Disney Solitaire

Disney Solitaire

★ 4.8
Solitaire - Classic Card Games

Solitaire - Classic Card Games

★ 4.8
Pokémon TCG Pocket - Card Game

Pokémon TCG Pocket - Card Game

★ 4.5
4
Solitaire

Solitaire

★ 4.6
5
Solitaire - Classic Card Game

Solitaire - Classic Card Game

★ 4.7
6
Rummy 500 - Card Game

Rummy 500 - Card Game

★ 4.8
7
Solitaire Verse

Solitaire Verse

★ 4.6
8
UNO!™

UNO!™

★ 4.4
9
Vita Solitaire for Seniors

Vita Solitaire for Seniors

★ 4.9
10
Spades Stars - Card Game

Spades Stars - Card Game

★ 4.8
11
Spades - Classic Card Games

Spades - Classic Card Games

★ 4.9
12
Classic Solitaire

Classic Solitaire

★ 4.7
13
Spades - Card Game

Spades - Card Game

★ 4.8
14
Nostal Solitaire: Classic Card

Nostal Solitaire: Classic Card

★ 4.4
15
Gin Rummy King

Gin Rummy King

★ 4.7

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Play & Tell has a modest visibility score of 15/100, with its exact title ranking #1 but no other keywords or charts contributing. The primary priority is to expand keyword coverage and boost app credibility through reviews and visual assets.

Title Ranking #1
high

The exact app name "play & tell" already ranks #1 with 59 daily traffic and a moderate difficulty (45), giving a solid foundation to leverage in the store listing. Preserve this keyword while expanding surrounding terms.

Zero Reviews & Rating
high

The app currently has no reviews, resulting in a 0/5 rating and a low Quality Score (50%). This hurts both conversion and algorithmic trust. Implement an in‑app prompt and incentive flow to collect authentic reviews quickly.

Keyword Gaps
high

9 of the 10 target keywords (e.g., "never have i ever", "party games", "truth or dare") are not ranked despite traffic between 46–80 and difficulty ranging from 34‑92. These are high‑volume, low‑to‑medium competition terms that are currently missed.

Expand Title & Short Description
medium

Incorporate top‑performing, unranked keywords into the 30‑character title (e.g., "Play & Tell: Never Have I Ever") and the 80‑character short description. This can capture additional traffic without exceeding character limits.

Improve Visual Conversion
medium

No chart rankings suggest low discoverability and click‑through rates. Refresh the icon, feature graphic, and screenshots to highlight the "Never Have I Ever" gameplay and social fun, adding overlay text with primary keywords.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add high‑traffic keywords (e.g., "never have i ever", "party games", "truth or dare") to the title, short description, and long description with natural phrasing.
  • 2Launch an in‑app review prompt after a few game rounds and offer a small reward to accelerate review acquisition.
  • 3Rewrite the long description to include each of the top 10 keywords at least once, using bullet points and clear feature highlights.
  • 4Refresh visual assets (icon, feature graphic, 5+ screenshots) with keyword‑rich overlay text and vivid gameplay screenshots to boost CTR.
  • 5Localize the title, short description, and keywords into the top 3 target languages (e.g., Spanish, Portuguese, Hindi) based on traffic potential.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Strong visual presence

11 screenshots give users a comprehensive view of your app.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Short description

Your app description is only 117 characters. A longer description (1500-4000 chars) improves discoverability and conversion.

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Play & Tell?

Play & Tell has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 13, 2026.

On how many keywords does Play & Tell rank?

Play & Tell is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Play & Tell?

Based on shared keyword rankings, the most frequent competitors of Play & Tell are Tell Me Where To Play. These apps appear next to Play & Tell on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Play & Tell in on the Google Play?

Play & Tell is listed in the Game Card category on the Google Play.

How can Play & Tell improve its App Store Optimization?

Based on this audit, Play & Tell should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Play & Tell.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.