Prowl: Job Application Tracker

The app’s brand name "prowl" ranks #6 with a traffic potential of 48, showing strong brand recognition. Leverage this by keeping the brand at the front of the title while adding secondary keywords.

Core keywords like "job tracker" (traffic 56), "job search" (traffic 88), and "job application" (traffic 73) are not ranked at all, despite moderate difficulty scores (44‑66). This is the biggest driver of the low visibility score.

The app is not appearing in any global or category charts, and the Productivity category rank is empty, indicating insufficient download momentum and ASO signal strength.

Incorporate top‑traffic terms (e.g., "Job Tracker", "Job Search", "Resume Tracker") into the title and subtitle without exceeding the 30‑character limit for the title. This can instantly improve relevance for those searches.

Add missing high‑traffic keywords to the 100‑character keyword field: "job tracker, job search, job application, resume tracker, career tracker, interview tracker, job follow up". Prioritize terms with difficulty <50 for quicker wins.

Zero reviews means no social proof and lower conversion. Implement an in‑app prompt after 3‑5 successful syncs, offering a 1‑star‑to‑5‑star rating flow, and follow up with a gentle email reminder to drive the first 20‑30 reviews.