Oria – Shift & Routine Planner

The app’s brand term "oria" ranks #4 with a traffic potential of 48 and moderate difficulty (45), showing strong brand recognition. Leverage this by keeping the brand name front‑and‑center in the title and subtitle.

Only 1 out of 10 target keywords ranks; high‑traffic terms like "shift planner" (traffic 59, diff 46) and "time management" (traffic 59, diff 43) are not ranking at all, severely limiting organic reach.

The app is not appearing in the Productivity category rankings, which further reduces visibility in browse and editorial sections.

Add the top‑performing, medium‑difficulty keywords (e.g., "shift planner", "daily planner", "time management", "habit tracker") to the keyword field, prioritizing those with traffic >45 and difficulty <60.

Competitor "Oria AI" is ahead; differentiate by highlighting AI‑driven planning features and adding keywords like "AI planner" or "smart scheduler" to capture related searches.

Current rating is 0 with no reviews. Implement an in‑app prompt after key milestones to gather at least 20 5‑star reviews, which will improve the Quality Score and conversion rate.