This audit was generated on April 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pawbably | #1 | — |  |     | ||
| dog food scannerOpportunity | Not ranked | — | — |      | ||
| pet care | Not ranked | — | — |      | ||
| allergen trackerOpportunity | Not ranked | — | — |      | ||
| symptom diaryOpportunity | Not ranked | — | — |      | ||
| pet health monitorOpportunity | Not ranked | — | — |      | ||
| dog allergy appOpportunity | Not ranked | — | — |  | ||
| food label scannerOpportunity | Not ranked | — | — |   | ||
| pet symptom trackerOpportunity | Not ranked | — | — |   | ||
| dog health guideOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Woofz - Puppy and Dog Training
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Strava: Run, Bike, Walk
Planet Fitness
Yuka - Food & Cosmetic Scanner
MyFitnessPal: Calorie Counter
Flo Cycle & Period Tracker
MenuFit - Healthy Eating Out
AllTrails: Hike, Bike & Run
Cronometer: Calorie Counter
Tolan: Alien Best Friend
Crunch Fitness
StepsApp Pedometer
Finch: Self-Care Pet
BitePal: Food Calorie Tracker
Oura
Aetna Health
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Pawbably ranks #1 for its brand keyword but fails to rank for any high‑traffic, low‑difficulty terms, resulting in a visibility score of 16/100. Immediate focus should be on keyword expansion, metadata enrichment, and building social proof to lift the Quality and Charts scores.
The app’s unique name "pawbably" ranks #1 with 54 search volume and moderate difficulty (35), guaranteeing baseline discoverability. Leverage this by keeping the brand name in the title and using it as a seed for related keyword groups.
Several target keywords (e.g., "allergen tracker" traffic 46, difficulty 28; "pet health monitor" traffic 62, difficulty 27) have low difficulty scores, presenting easy wins if added to metadata.
9 of the 10 analyzed keywords (including high‑traffic terms like "dog food scanner" and "pet care") are not ranked at all, causing the Keywords Score to drop to 18%. The title and subtitle currently contain no high‑volume terms.
The app has a 0‑star rating with no reviews, contributing to a Quality Score of only 50%. Lack of social proof hampers conversion and chart placement.
The description stops abruptly and likely under‑utilizes the 4000‑character limit. Adding the top 5‑7 keywords naturally, expanding the benefits copy, and tagging screenshots with keyword‑rich captions can improve both Keywords and Charts scores.
- 1Rewrite the app title to include a high‑traffic keyword (e.g., "Pawbably: Dog Food Scanner & Allergen Tracker").
- 2Populate the subtitle and keyword field with the top 5 low‑difficulty keywords: dog food scanner, allergen tracker, pet health monitor, symptom diary, dog allergy app.
- 3Expand the description to 3,500‑4,000 characters, weaving in the same keywords and adding clear calls‑to‑action.
- 4Implement an in‑app prompt after a successful scan to request a 5‑star review, aiming for at least 50 reviews within 30 days.
- 5Add 5‑6 high‑quality screenshots with overlay text that includes the primary keywords and highlights key features (scan, diary, skin check).
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Pawbably: Pet Care Tracker?
Pawbably: Pet Care Tracker has a visibility score of 16 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 16, 2026.
On how many keywords does Pawbably: Pet Care Tracker rank?
Pawbably: Pet Care Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Pawbably: Pet Care Tracker?
Based on shared keyword rankings, the most frequent competitors of Pawbably: Pet Care Tracker are Woofz - Puppy and Dog Training. These apps appear next to Pawbably: Pet Care Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Pawbably: Pet Care Tracker in on the Apple App Store?
Pawbably: Pet Care Tracker is listed in the Health & Fitness category on the Apple App Store.
How can Pawbably: Pet Care Tracker improve its App Store Optimization?
Based on this audit, Pawbably: Pet Care Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pawbably: Pet Care Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.