Lokus – Own Your Speech

The app's own name 'lokus' ranks #4 with a traffic potential of 68 and low difficulty (26), indicating strong brand recall. Leverage this by placing the brand at the front of the title and subtitle to retain existing traction.

All high‑traffic keywords (e.g., public speaking, speech coach, AI speech analysis) are not ranked despite traffic scores of 40‑65 and moderate difficulty (32‑42). This drags the Keywords Score down to 17% and limits discoverability.

The app has 0 reviews, resulting in a 0.0 rating which negatively impacts both ranking algorithms and conversion rates. New users are less likely to download without social proof.

Add up to 100 characters of high‑traffic, moderate‑difficulty keywords (e.g., "public speaking", "speech coach", "voice coach", "confidence builder") to the subtitle and keyword field. Prioritize terms with traffic >50 and difficulty <40 to improve ranking potential.

Current Quality Score is 50%; enhance it by adding localized screenshots, a compelling preview video, and clear benefit‑focused bullet points. This can raise conversion rates and indirectly support rankings.

Competitor Bind-情侣自动报备 shares only 1 keyword and is ahead in ranking. Conduct a keyword gap analysis to capture untapped terms they ignore, then integrate those into metadata and ASO copy.