This audit was generated on April 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| aura | #9 |  |  |      | ||
| sms messenger | Not ranked | — | — |      | ||
| spam protectionOpportunity | Not ranked | — | — |      | ||
| message schedulingOpportunity | Not ranked | — | — |      | ||
| voice messagingOpportunity | Not ranked | — | — |     | ||
| customizable themesOpportunity | Not ranked | — | — |      | ||
| message backupOpportunity | Not ranked | — | — |      | ||
| qr code sharingOpportunity | Not ranked | — | — |      | ||
| private messagingOpportunity | Not ranked | — | — |     | ||
| scheduled textingOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Bible Aura
Lifestyle
Your Aura
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Communication chart position
WhatsApp Messenger
Snapchat
Google Messages
Discord - Talk, Play, Hang Out
Telegram
Messenger
TextNow: Call + Text Unlimited
Microsoft Edge: AI browser
Signal Private Messenger
WhatsApp Business
Brave Private Web Browser, VPN
Yahoo Mail: Email & Planner
Firefox Fast & Private Browser
Reelway: feel-good clips
Text Free: Second Phone Number
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Aura Messaging has a very low visibility score (11/100) with only one keyword ranked (aura at #9) and no chart presence. The primary priority is to expand keyword coverage and improve app quality signals to drive installs and rankings.
The app’s "SMART SPAM & SCAM PROTECTION" feature differentiates it in the Communication category. Keyword "spam protection" shows 82 traffic with moderate difficulty (44), offering a clear opportunity to rank for a high‑interest term.
The store shows no user reviews or rating, causing a 50% quality score and harming trust. Apps with >20 reviews and ≥4‑star average typically rank 2‑3 positions higher for the same keywords.
Only 1 of the 10 target keywords is ranked (aura at #9). High‑traffic keywords like "message scheduling" (48 traffic, 33 difficulty) and "voice messaging" (67 traffic, 39 difficulty) are not indexed, limiting discoverability.
Incorporate top‑performing keywords into the title (max 30 characters), short description, and long description. For example, add "Spam Protection" and "Message Scheduling" naturally to boost relevance for those high‑traffic terms.
The quality score is only 50%, indicating weak visual assets. Updating the app icon, adding high‑resolution screenshots with feature callouts, and a short promo video can improve conversion and chart ranking.
- 1Rewrite title to include a high‑traffic keyword (e.g., "Aura Messaging: Spam Protection & SMS").
- 2Add the top 5 unranked keywords (spam protection, message scheduling, voice messaging, customizable themes, QR code sharing) to the short and long descriptions using natural language.
- 3Launch a review drive: prompt satisfied users after successful spam block or theme change to leave a 4‑5 star rating; aim for at least 20 reviews within 30 days.
- 4Refresh visual assets: create a new icon, 5 feature‑rich screenshots, and a 15‑second promo video highlighting spam protection and themes.
- 5Run a low‑budget install campaign (e.g., Google UAC) targeting users searching for "spam blocker" and "message scheduler" to generate initial installs and improve chart eligibility.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1676 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 11/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Aura Messaging?
Aura Messaging has a visibility score of 11 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 20, 2026.
On how many keywords does Aura Messaging rank?
Aura Messaging is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Aura Messaging?
Based on shared keyword rankings, the most frequent competitors of Aura Messaging are Bible Aura, Your Aura. These apps appear next to Aura Messaging on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Aura Messaging in on the Google Play?
Aura Messaging is listed in the Communication category on the Google Play.
How can Aura Messaging improve its App Store Optimization?
Based on this audit, Aura Messaging should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Aura Messaging.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.