How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| bestcycling | #1 | — | ||||
| cycling fitness app | #3 | |||||
| indoor cycling | #5 | |||||
| virtual fitness classes | Not ranked | — | — | |||
| home workout | Not ranked | — | — | |||
| yoga | Not ranked | — | — | |||
| pilates | Not ranked | — | — | |||
| hiit workouts | Not ranked | — | — | |||
| fitness tracker | Not ranked | — | — | |||
| online fitness programs | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Bestcycling shows strong brand recognition (rank #1 for branded term) but struggles with discoverability in competitive generic keywords—only 3/10 tracked keywords rank, and zero category presence. The app is losing visibility to broader fitness competitors despite its multi-activity positioning, indicating a critical need for keyword strategy expansion and metadata optimization.
Dominant #1 ranking for 'bestcycling' with 51 traffic score demonstrates established brand equity. Additionally, #5 rank for 'indoor cycling' (difficulty 72, traffic 36) shows competitive positioning in a high-difficulty core category term, suggesting the app can rank for competitive keywords when properly optimized.
Only 30% keyword visibility (3/10 ranked) with 7 high-value terms completely unranked, including 'home workout' (traffic 65), 'hiit workouts' (traffic 70), and 'fitness tracker' (traffic 69). The description front-loads features instead of targeting discoverable keywords, wasting critical indexing real estate.
0% Charts Score with no category ranking indicates the app fails algorithmic quality signals for featuring. Despite 4.7 rating and 3K+ reviews, the lack of category positioning suggests poor conversion-to-download ratios or insufficient engagement metrics compared to Health & Fitness benchmarks.
Multiple unranked keywords with manageable difficulty present quick wins: 'virtual fitness classes' (difficulty 39, traffic 42), 'online fitness programs' (difficulty 37, traffic 56), and 'cycling fitness app' (already #3, difficulty 38, traffic 43). These align perfectly with the app's actual offering and have 2-3x lower difficulty than 'home workout.'
Strava ranks ahead with only 1 shared keyword, suggesting minimal direct competition for Bestcycling's indoor-focused model. The description mentions 8+ activities (yoga, pilates, mindfulness, nutrition) but these keywords are completely unranked—leveraging this breadth vs. Strava's outdoor focus could capture underserved segments.
The opening sentence wastes 94 characters on redundant positional language ('from your home or gym') instead of keyword-first structuring. Critical terms like 'yoga,' 'pilates,' and 'hiit' appear late and without repetition, likely causing indexing failures despite physical inclusion in the app.
Actionable recommendations to improve your visibility
Your description is 2765 characters, providing good keyword density and information for users.
24 screenshots give users a comprehensive view of your app.
Your 4.7 star rating builds user trust and improves conversion rates.
Ranking in top 10 for 2 keyword(s): indoor cycling, cycling fitness app.
Score of 63/100 indicates solid app store presence.
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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