How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fi | #2 | |||||
| gps dog tracker | #14 | |||||
| dog location tracker | #21 | |||||
| dog gps tracking | #32 | |||||
| pet tracker | #43 | |||||
| dog activity monitor | #70 | |||||
| dog health tracker | #74 | |||||
| gps collar | Not ranked | — | — | |||
| lost dog finder | Not ranked | — | — | |||
| pet safety | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
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Lifestyle
Health & Fitness
Lifestyle
Health & Fitness
Finance
Lifestyle
Maps & Navigation
Medical
Game Educational
Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
Yuka - Food & Cosmetic Scanner
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Step Tracker Launcher
Finch: Self-Care Pet
Health Sense: Track & Record
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FunSteps
BitePal: AI Calorie Counter
Strava: Run, Bike, Walk
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healow
Blood Pressure
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Fi – GPS Dog Tracker has decent keyword foothold with "fi" ranking #2, but suffers from low rating, lack of category ranking, and several high‑traffic keywords unranked, limiting its visibility.
The brand name "fi" ranks #2 with 61 traffic points and "gps dog tracker" sits at #14, delivering strong baseline visibility. Leverage this momentum by reinforcing the brand in titles and descriptions.
Current rating is 3.1 / 5 across 3,978 reviews, which depresses conversion rates and store algorithm favorability. Negative sentiment must be addressed quickly to improve trust and install likelihood.
Keywords such as "gps collar" (traffic 54), "lost dog finder" (traffic 35) and "pet safety" (traffic 40) have moderate difficulty yet are not ranked. Capturing these can boost traffic by 20‑30%.
The app is not ranked in the Health & Fitness category, reducing discoverability for users browsing that segment. Optimize category‑specific keywords and consider adding the Pets category where permissible.
The current description lacks many target keywords and compelling calls‑to‑action. Refresh the short description and first‑500‑char block with "gps collar", "lost dog finder", and "pet safety" while updating screenshots to showcase safety‑zone alerts.
Actionable recommendations to improve your visibility
Your description is 2021 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
A 3.1 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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