This audit was generated on April 23, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| populus run | #1 | — | ||||
| running gameOpportunity | #67 | |||||
| endless runnerOpportunity | #87 | |||||
| crowd controlOpportunity | Not ranked | — | — | |||
| food dodgeOpportunity | Not ranked | — | — | |||
| rapper bossOpportunity | Not ranked | — | — | |||
| hardcore modeOpportunity | Not ranked | — | — | |||
| secret charactersOpportunity | Not ranked | — | — | |||
| fast food gameOpportunity | Not ranked | — | — | |||
| waterpark slideOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Speed Stars: Running Game
Game Sports
Super Heroes Dash Runner Games
Game Arcade
Kooply Run™: Play and Create!
Game Arcade
Rail Rush
Game Arcade
The Snowman run: Frozen runner
Game Arcade
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Action chart position
Fortnite
Castle Busters
Pistol Duel
Kick the Buddy-Fun Action Game
Among Us
Call of Duty®: Mobile
Brawl Stars
Subway Surfers City
Tomb of the Mask: Old Maze
Ragdoll Break: Let's destroy!
Free Fire: Undersea Mystery
Helicopter Escape 3D
Epic Plane Evolution
aquapark.io
Snake.io - Fun Snake .io Games
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Populus Run holds a solid brand position (rank 1 for its exact name) and enjoys a high rating, but its overall visibility is low (19/100) due to poor rankings for core genre keywords and zero chart presence.
The exact‑match keyword "populus run" ranks #1 with a traffic score of 56 and moderate difficulty (44), guaranteeing top‑of‑search visibility for users searching the game by name.
"running game" (rank 67) and "endless runner" (rank 87) are core genre terms with traffic scores above 55, yet the app sits near the bottom of results, limiting discovery among genre‑searchers.
Keywords like "crowd control" (traffic 48, difficulty 53), "food dodge" (traffic 52, diff 41), and "rapper boss" (traffic 56, diff 36) have decent search volume but the app is not ranked for any of them, representing missed opportunities.
The app has no placement in global or category charts, which heavily penalizes the Quality Score and reduces organic install velocity despite a 4.8 rating.
Keywords with difficulty under 40 such as "rapper boss" (36), "hardcore mode" (37), and "secret characters" (34) can be captured with modest effort by integrating them into the title, short description, and feature graphics.
- 1Integrate high‑traffic, low‑difficulty keywords (e.g., rapper boss, hardcore mode, secret characters) into the app title and short description, respecting the 30‑character limit.
- 2Rewrite the full description to include primary genre terms "running game" and "endless runner" within the first 100 characters and add related synonyms.
- 3Create a keyword‑focused A/B test for the subtitle and feature graphic copy, emphasizing crowd‑control and food‑dodge themes.
- 4Launch a pre‑install/organic install campaign to boost install volume, aiming for chart entry in the Action Games category.
- 5Encourage satisfied users to leave 5‑star reviews with a brief in‑app prompt, increasing rating density and supporting higher chart rankings.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
32 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Short description
Your app description is only 492 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Populus Run?
Populus Run has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 23, 2026.
On how many keywords does Populus Run rank?
Populus Run is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Populus Run?
Based on shared keyword rankings, the most frequent competitors of Populus Run are Kooply Run™: Play and Create!, Speed Stars: Running Game, Rail Rush. These apps appear next to Populus Run on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Populus Run in on the Google Play?
Populus Run is listed in the Game Action category on the Google Play.
How can Populus Run improve its App Store Optimization?
Based on this audit, Populus Run should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Populus Run.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.