This audit was generated on April 22, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pure pilates | #4 |  |  |    | ||
| pilates workout | #26 |  |  |      | ||
| pilates exercises | #35 |  |  |  | ||
| pilates for beginners | #36 |  |  | | ||
| home pilates | #38 |  | | | ||
| pilates at home | #41 |  |  | | ||
| pilates fitness | #49 |  |  |   | ||
| bodyweight workoutOpportunity | Not ranked | — | — |      | ||
| core strength workoutOpportunity | Not ranked | — | — |     | ||
| full body workoutOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Pure Pilates
Health & Fitness
Pelvic Pilates Core: FloorFit
Health & Fitness
Pilates - home fitness
Health & Fitness
BetterMe: Health Coaching
Health & Fitness
Fluidform Pilates at Home
Health & Fitness
Pure Pilates NT
Health & Fitness
Flow with Mira Pilates
Health & Fitness
Yoga-Go Pilates & Yoga Workout
Health & Fitness
Pilates Club
Health & Fitness
City Pilates
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Yuka - Food & Cosmetic Scanner
Planet Fitness
B.A.A. Racing App
Blood Pressure Tracker
AllTrails: Hike, Bike & Run
Finch: Self-Care Pet
Blood Pressure Log
Step Tracker Launcher
Health Sense: Track & Record
Step Counter - Pedometer
healow
Pilates Workout at Home
Strava: Run, Bike, Walk
Chair Workout: Women's Edition
BitePal: AI Calorie Counter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Pure Pilates has excellent app quality (90% quality score, 4.7 rating) but suffers from low visibility (31/100) due to poor keyword coverage and no chart presence. Immediate focus should be expanding and optimizing keyword strategy to capture high‑traffic terms.
The app scores 90% on quality and holds a 4.7‑star rating across 1,511 reviews, indicating strong user satisfaction and likely good retention, which can be leveraged in store listings and promotional copy.
The exact brand term "pure pilates" ranks #4 with 31 monthly searches, showing strong brand awareness. Maintaining this position is critical while expanding to broader terms.
Only 7 of the top 10 target keywords are ranked, and several high‑traffic terms (e.g., "bodyweight workout", "core strength workout", "full body workout") are not ranked at all despite traffic >50 searches/month. This limits discovery potential.
Charts Score is 0% (no rankings in global or category charts), preventing organic boost from ranking lists. Without chart visibility the app relies solely on search traffic.
Keywords like "pilates workout" (rank 26, 66 searches) and "home pilates" (rank 38, 46 searches) are within reach given their moderate difficulty (≈60). Incorporate these terms into the title, short description, and long description to improve relevance and rankings.
While quality is high, conversion can be lifted by updating screenshots, adding a compelling feature graphic, and running A/B tests on the app icon. Higher conversion rates will drive installs needed for chart rankings.
- 1Add primary keywords "pilates workout" and "home pilates" to the app title and short description, keeping within character limits.
- 2Rewrite the long description (first 500 chars) to include top unranked high‑traffic keywords such as "bodyweight workout", "core strength workout", and "full body workout" with natural language bullet points.
- 3Update the keyword list in the Play Console to include missing high‑traffic terms and monitor difficulty; consider adding synonyms like "pilates for beginners" and "pilates at home".
- 4Refresh visual assets (screenshots, feature graphic) to highlight home‑workout benefits and run A/B tests to improve install conversion rates.
- 5Implement a short‑term install campaign (e.g., Google Ads or incentivized installs) to boost daily install volume and target entry into the Health & Fitness category charts.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1633 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Pure Pilates – Pilates Workout?
Pure Pilates – Pilates Workout has a visibility score of 31 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 22, 2026.
On how many keywords does Pure Pilates – Pilates Workout rank?
Pure Pilates – Pilates Workout is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Pure Pilates – Pilates Workout?
Based on shared keyword rankings, the most frequent competitors of Pure Pilates – Pilates Workout are Pure Pilates, Pure Pilates NT, Pelvic Pilates Core: FloorFit. These apps appear next to Pure Pilates – Pilates Workout on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Pure Pilates – Pilates Workout in on the Google Play?
Pure Pilates – Pilates Workout is listed in the Health & Fitness category on the Google Play.
How can Pure Pilates – Pilates Workout improve its App Store Optimization?
Based on this audit, Pure Pilates – Pilates Workout should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pure Pilates – Pilates Workout.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.