This audit was generated on April 24, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| esrb | #1 | — | ||||
| video game ratings | #1 | — | ||||
| game ratings guide | #1 | — | ||||
| esrb ratings | #1 | — | ||||
| game content ratings | #1 | — | ||||
| video game age ratings | #1 | — | ||||
| game rating search | #1 | — | ||||
| parental control | Not ranked | — | — | |||
| video game reviews | Not ranked | — | — | |||
| family gaming guide | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
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Occurrence count shows how many keywords each competitor appears on
Entertainment chart position
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The Roku App (Official)
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app dominates its core keywords with 7 out of 10 ranking #1, but suffers from low chart presence and a modest quality score, limiting overall visibility. Immediate focus should be on boosting installs and polishing the store listing to convert keyword strength into higher rankings.
7 of the 10 target keywords rank #1 (e.g., "esrb", "video game ratings", "esrb ratings") with traffic scores between 52‑74 and difficulty under 45, giving the app a perfect 100% keyword score.
Charts Score is 0% with no global or category rankings, indicating insufficient install volume and engagement to break into top charts, which heavily impacts discoverability on Google Play.
Quality Score sits at 50%, suggesting gaps in assets (screenshots, video), localization, and user feedback. Improving these factors can raise the score and positively influence the algorithm.
Keywords like "parental control" (traffic 73, difficulty 78), "video game reviews" (traffic 55) and "family gaming guide" (traffic 46) are not ranking despite high demand. Adding them to title, short description, or long description can capture additional search volume.
The first 500 characters lack keyword density and compelling calls‑to‑action. Optimizing the short and full description with the top‑ranking and unranked keywords can improve relevance and conversion rates.
All listed competitors are "behind" with only one shared keyword each, meaning there is ample room to capture market share by expanding keyword set and improving user acquisition.
Actionable recommendations to improve your visibility
24 screenshots give users a comprehensive view of your app.
Ranking in top 10 for 5 keyword(s): game ratings guide, esrb ratings, game content ratings.
Score of 78/100 indicates solid app store presence.
Last updated 10 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Video Game Ratings by ESRB has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 24, 2026.
Video Game Ratings by ESRB is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Video Game Ratings by ESRB are eSRB, My Video Game Collection, UNO!™. These apps appear next to Video Game Ratings by ESRB on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Video Game Ratings by ESRB is listed in the Entertainment category on the Google Play.
Based on this audit, Video Game Ratings by ESRB should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Video Game Ratings by ESRB.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.