This audit was generated on April 21, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fieldscale | #1 | — |  |     | ||
| pdf measurement toolOpportunity | Not ranked | — | — |      | ||
| blueprint measurementOpportunity | Not ranked | — | — |      | ||
| construction drawingOpportunity | Not ranked | — | — |    | ||
| imperial unit converterOpportunity | Not ranked | — | — |      | ||
| metric measurementOpportunity | Not ranked | — | — |    | ||
| floor plan measureOpportunity | Not ranked | — | — |   | ||
| blueprint calculatorOpportunity | Not ranked | — | — |      | ||
| onsite measurementOpportunity | Not ranked | — | — |      | ||
| building plan viewerOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Field Scale
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
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Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
FieldScale has a solid foothold on its exact brand keyword (rank 1) but overall visibility is extremely low (13/100) due to poor keyword coverage, no user reviews, and no chart presence. Immediate focus should be on expanding keyword rankings and building social proof.
The app ranks #1 for the exact keyword "fieldscale" with a traffic score of 31 and low difficulty (22). Leverage this position by reinforcing the brand name in the title and short description to protect against competitor encroachment.
Only 1 out of 10 target keywords is ranked. High‑traffic keywords like "pdf measurement tool" (traffic 39) and "blueprint measurement" (traffic 44) are not ranking, limiting discoverability.
The app currently has 0 reviews, resulting in a 0/5 rating. Lack of social proof hurts conversion and the quality score (50%).
Charts score is 0% – the app does not appear in any top‑charts (global or category). This indicates low organic installs and poor momentum.
Incorporate top‑traffic, low‑difficulty keywords such as "PDF blueprint measurement", "construction drawing", and "imperial unit converter" into the title (max 30 chars) and short description to capture additional search volume.
Rewrite the first 250 characters to naturally embed at least 5 high‑traffic keywords (e.g., "blueprint measurement", "floor plan measure", "metric measurement"). Use bullet points for features and include a clear CTA to boost relevance and conversion.
- 1Add top 5 high‑traffic keywords to the app title and short description while staying within character limits.
- 2Revise the long description to include the same keywords, using natural language and bullet‑point formatting.
- 3Launch an in‑app prompt or email campaign to collect at least 20 genuine 5‑star reviews within the next 30 days.
- 4Create localized screenshots and a feature graphic highlighting measurement tools to improve click‑through rates.
- 5Monitor competitor "Field Scale" for keyword overlaps and adjust metadata weekly to maintain brand‑keyword dominance.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2088 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of FieldScale?
FieldScale has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 21, 2026.
On how many keywords does FieldScale rank?
FieldScale is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of FieldScale?
Based on shared keyword rankings, the most frequent competitors of FieldScale are Field Scale. These apps appear next to FieldScale on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is FieldScale in on the Google Play?
FieldScale is listed in the Tools category on the Google Play.
How can FieldScale improve its App Store Optimization?
Based on this audit, FieldScale should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to FieldScale.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.