ASO is a slow game, which is exactly why it is easy to stop looking. Applyra now sends a weekly recap: the keywords that gained positions, the ones that lost them, how your visibility score moved, and the apps that need attention.
It is one email, it is short, and every section links straight to the page it describes.
New accounts also get a small onboarding sequence covering the three things that trip people up in week one: picking keywords that actually have traffic, adding a real competitor rather than a market leader you will never outrank, and reading a rank chart without panicking at day to day noise.
Every one of these can be turned off from your account settings, and the unsubscribe link works on the first click.