United Statesen-US“horror games” keyword difficulty & traffic
How hard it is to rank for horror games on Google Play in United States, how much it is searched, and the apps you would compete with.
Search traffic
HighExcellent traffic potential: this keyword is popular and could drive significant installs.
Difficulty
MediumModerate competition. With quality content and targeted optimization, ranking is achievable.
Efficiency (KEI)
ExcellentHigh demand with manageable competition.
KEI 1.55 · traffic vs difficulty
Competitor strength
StrongEstablished apps hold the ranks that matter, so breaking in is hard.
92/100 across the top apps
Should you target it?
High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.
- Top apps for it see an estimated 257k installs on average.
- Top-3 app strength: 100/100 (higher means tougher incumbents).
- Top apps updated their listing about 38 days ago on average.
Top apps ranking for “horror games”
The listings you would compete with. These hold the top spots on Google Play in United States right now.
- 1
4.3The Baby In Yellow
game simulation
- 2
4.4LIMBO
game adventure
- 3
4.4Little Nightmares
game adventure
- 4
3.9Hello Neighbor
game adventure
- 5
4.7Last Asylum: Plague
game strategy
- 6
4.5Into the Dead 2: Zombie Killer
game action
- 7
4.4Resident Evil Survival Unit
game strategy
- 8
4.5Eyes Horror & Coop Multiplayer
game adventure
- 9
4.6Adventure Escape Mysteries
game adventure
- 10
2.5That's Not My Neighbor
game puzzle
- 11
3.6Reporter - Scary Horror Game
game action
- 12
4.4Last Day on Earth: Survival
game action
What the top apps have in common
The words that recur most across the apps ranking for “horror games”. Weave the relevant ones into your title, subtitle, and description.
Related keywords
A basket of related long-tail terms usually beats chasing one hard head keyword.
Frequently asked questions
How hard is it to rank for "horror games" on Google Play?
"horror games" scores 55 out of 100 for difficulty on Google Play in United States, which is medium. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.
How much search traffic does "horror games" get?
It scores 85 out of 100 for search traffic (high), with the top apps for it seeing an estimated 257k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.
Which apps rank for "horror games"?
Right now the top apps for "horror games" on Google Play include The Baby In Yellow, LIMBO, Little Nightmares, Hello Neighbor, Last Asylum: Plague. Those are the listings you would need to outrank.
Is "horror games" worth targeting for an indie app?
High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.
What keywords are related to "horror games"?
Related search terms include games, scary games. Building a basket of related long-tail keywords usually beats chasing one hard head term.
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