This audit was generated on June 2, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| easy invoice maker | #24 |  |  |      | ||
| professional invoice | #37 |  |  |     | ||
| gst invoice maker | #50 |  |  |    | ||
| invoice managerOpportunity | #69 |  |  |    | ||
| pdf invoice creatorOpportunity | #73 |  |  | | ||
| estimate generatorOpportunity | #78 |  |  |    | ||
| invoice generatorOpportunity | #81 |  |  | | ||
| receipt maker | #100 |  | — |      | ||
| billing appOpportunity | Not ranked | — | — |   | ||
| tax calculator | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Easy Invoice Generator & Maker
Business
Invoice Maker: Create Estimate
Business
Estimate & Invoice - Maker
Business
Invoice.app: Invoice Maker
Business
Easy Invoice, Estimates Maker
Business
Invoice Maker Billing Estimate
Business
Smart Invoice: Estimate Maker
Business
Invoice Maker – Create & Send
Business
Easy Invoice - Estimate Maker
Business
Invoice Maker: Quick & Easy
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
DoorDash - Dasher
Microsoft Authenticator
Microsoft Teams
Zoom Workplace
FedEx Mobile
Amazon Flex
ADP Mobile Solutions
Uber - Driver: Drive & Deliver
LinkedIn: Community & Network
Spark Driver
Square Point of Sale: Payment
CryptoRush: Crypto Simulator
UKG Pro
UPS
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has a very low visibility score (16/100) with poor keyword coverage and no chart rankings. Immediate focus should be on boosting keyword relevance in the title/short description and generating user ratings to improve quality and discoverability.
The primary keyword "easy invoice maker" ranks at #24 with 45 monthly searches, indicating the current title partially captures demand. Leverage this by keeping the phrase and expanding with related high‑traffic terms.
A 50% quality score suggests the app meets basic technical guidelines (e.g., no crashes, proper manifest). Maintain stability while enhancing other quality factors like reviews and assets.
Only 8 of the top 10 target keywords are ranked, and 7 of them sit beyond position 50 (e.g., "invoice generator" at #81, "gst invoice maker" at #50). This limits organic traffic and contributes to the low visibility score.
The app has 0.0 rating and no user feedback, dragging down the quality score and conversion rate. Lack of social proof also harms click‑through from search results.
The current title "Easy Invoice Maker & Billing" misses high‑volume keywords like "invoice generator", "gst invoice maker", and "pdf invoice creator" (traffic 48‑67). Adding 2‑3 of these terms can boost keyword density and improve rankings.
No chart rankings and a low visibility score often stem from weak visual assets. Adding high‑resolution screenshots, an intro video, and localized descriptions for target markets can increase install conversion and chart placement.
- 1Revise the app title to include high‑traffic keywords (e.g., "Easy Invoice Maker, Invoice Generator & GST Billing").
- 2Add the top 5 unranked keywords into the short description and repeat them naturally in the long description.
- 3Implement an in‑app prompt to collect ratings after the first invoice is generated; aim for at least 50 reviews within 30 days.
- 4Create 5 high‑quality screenshots and a 15‑second demo video highlighting invoice creation, PDF export, and GST calculations.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3318 characters, providing good keyword density and information for users.
Strong visual presence
17 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Easy Invoice Maker & Billing?
Easy Invoice Maker & Billing has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 2, 2026.
On how many keywords does Easy Invoice Maker & Billing rank?
Easy Invoice Maker & Billing is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Easy Invoice Maker & Billing?
Based on shared keyword rankings, the most frequent competitors of Easy Invoice Maker & Billing are Easy Invoice Generator & Maker, Invoice Maker Billing Estimate, Invoice Maker: Create Estimate. These apps appear next to Easy Invoice Maker & Billing on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Easy Invoice Maker & Billing in on the Google Play?
Easy Invoice Maker & Billing is listed in the Business category on the Google Play.
How can Easy Invoice Maker & Billing improve its App Store Optimization?
Based on this audit, Easy Invoice Maker & Billing should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Easy Invoice Maker & Billing.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.