Chess Strategy for Beginners

The keyword "chess strategy" ranks #2 with 48 traffic points, indicating strong relevance and potential to drive installs. Leverage this position by featuring the term prominently in the title and subtitle to capture even more organic traffic.

Charts Score is 0%, meaning the app does not appear in any top‑charts (global or category). This limits discovery, especially for casual browsers. Boost install velocity through targeted acquisition campaigns and A/B testing of store assets to improve CTR and conversion.

Keywords like "learn chess" (traffic 52), "improve chess" (51) and "chess training" (51) are not ranked at all, despite moderate difficulty (41‑71). Adding these terms to the title, subtitle, and description can quickly capture untapped search volume.

Current title "Chess Strategy for Beginners" misses several high‑traffic terms. A revised title such as "Learn Chess: Strategy for Beginners" (or adding a subtitle with "chess lessons, training") stays within the 30‑character limit and targets multiple keywords.

Visuals (icon, screenshots, video) are not reflected in the audit but are crucial for conversion. Conduct an A/B test with clearer, benefit‑focused screenshots and a short gameplay video to raise the conversion rate, which will in turn improve the Quality Score.