This audit was generated on April 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chess prep pro | #1 | — |  |     | ||
| opening repertoire | #1 | — |  |    | ||
| chess prep | #1 | — |  |  | ||
| custom chess openings | #2 | | |   | ||
| opening master | #3 |  |  |  | ||
| repertoire builder | #4 | |  |  | ||
| chess openings | #5 |  |  | | ||
| chess strategy | #14 |  |  |    | ||
| chess training | #19 | |  |   | ||
| chess tactics | #73 |  | |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Chessbook
Education
Lotus Chess – Trainer
Education
League of Masters: Auto Chess
Game Strategy
CT-ART 4.0 (Chess Tactics)
Game Board
Chess Tactics in Sicilian 2
Game Board
Chess Openings Promaster
Game Board
Chess Openings & Repertoire
Game Board
Chess Openings Trainer Theoria
Education
Chess: Play, Analyze & Learn
Game Board
Chess Openings Pro
Game Puzzle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Board chart position
Vita Mahjong
Mahjong Blast
MONOPOLY GO!
Color by Number：Coloring Games
Happy Color®: Color by Number
Vigor Mahjong
Bingo Blitz™️ - Bingo Games
Bingo Dice
Chess - Play and Learn Online
Farkle Dice Roll
Click Wood
Color Oasis - Color by Number
MONOPOLY: Bingo!
Chess - Offline Board Game
Yatzy - Fun Classic Dice Game
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Chess Prep Pro Openings enjoys excellent keyword rankings (7/10 in top‑10) but lacks chart presence and has a moderate quality score, limiting its install growth. Immediate focus should be on boosting visual quality and expanding keyword coverage to capture high‑traffic terms.
99% keyword score with 7 of the top 10 keywords ranking in the top‑10 (e.g., "chess openings" #5, "opening repertoire" #1). This drives organic discoverability and should be maintained.
Charts score is 0%, indicating the app is not appearing in top charts for its category, which dramatically limits install volume. This is likely due to insufficient download velocity and low engagement metrics.
Overall quality score sits at 78%, suggesting room for improvement in assets, reviews, and user experience (e.g., screenshots, promo video, review count). Enhancing these factors can lift the quality metric and conversion rates.
Keywords like "chess tactics" (rank 73, traffic 39) and "chess strategy" (rank 14, traffic 48) have solid search volume but weak rankings. Adding them to the short/long description and metadata can improve positions quickly.
Current title "Chess Prep Pro Openings" uses 24 characters. Adding a high‑value term such as "Repertoire" or "Trainer" (e.g., "Chess Prep Pro: Opening Repertoire") would capture additional traffic while staying under the 50‑character limit.
- 1Rewrite short description to front‑load high‑traffic keywords (e.g., chess tactics, chess strategy, chess training) within the first 150 characters.
- 2If possible, expand the app title to include an extra keyword like "Repertoire" or "Trainer" without exceeding 50 characters.
- 3Refresh visual assets: add a 15‑second promo video, redesign screenshots to highlight the custom repertoire builder, and create localized screenshots for top markets.
- 4Implement an in‑app review prompt after a successful training session and run a small incentive (e.g., premium feature trial) to boost 5‑star review count above 4.7.
- 5Kick off a targeted Google App Campaign (UAC) focused on the Board Games category and monitor rankings, aiming to break into the top‑10 charts within 4‑6 weeks.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1916 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 5 keyword(s): chess openings, opening repertoire, custom chess openings.
Good visibility score
Score of 78/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Chess Prep Pro Openings?
Chess Prep Pro Openings has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 30, 2026.
On how many keywords does Chess Prep Pro Openings rank?
Chess Prep Pro Openings is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Chess Prep Pro Openings?
Based on shared keyword rankings, the most frequent competitors of Chess Prep Pro Openings are Chess Openings Promaster, Chess Openings & Repertoire, Chessbook. These apps appear next to Chess Prep Pro Openings on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Chess Prep Pro Openings in on the Google Play?
Chess Prep Pro Openings is listed in the Game Board category on the Google Play.
How can Chess Prep Pro Openings improve its App Store Optimization?
Based on this audit, Chess Prep Pro Openings should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Chess Prep Pro Openings.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.