This audit was generated on April 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| french defense | #1 | — |  |     | ||
| chess king | #69 |  |  |      | ||
| chess tactics | #89 |  |  |      | ||
| chess strategiesOpportunity | Not ranked | — | — |   | ||
| chess openings | Not ranked | — | — |      | ||
| chess lessonsOpportunity | Not ranked | — | — |     | ||
| chess trainingOpportunity | Not ranked | — | — | | ||
| tactics trainerOpportunity | Not ranked | — | — |   | ||
| chess improvementOpportunity | Not ranked | — | — |  | ||
| chess coursesOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Chess - Offline Board Game
Game Board
Chess Tactics in Volga Gambit
Game Board
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Board chart position
Vita Mahjong
Mahjong Blast
MONOPOLY GO!
Color by Number：Coloring Games
Happy Color®: Color by Number
Vigor Mahjong
Bingo Blitz™️ - Bingo Games
Bingo Dice
Chess - Play and Learn Online
Farkle Dice Roll
Click Wood
Color Oasis - Color by Number
MONOPOLY: Bingo!
Chess - Offline Board Game
Yatzy - Fun Classic Dice Game
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has a solid quality score (75%) and dominates the niche keyword "french defense" (rank 1), but its overall visibility is low (34/100) due to weak keyword coverage and absence from Play Store charts.
The app ranks #1 for "french defense" with a traffic potential of 44 and moderate difficulty (40), giving it a clear advantage in that specific search term.
Only 3 of the 10 target keywords are ranked (40% keywords score). High‑traffic terms like "chess tactics" (traffic 39) and "chess lessons" (traffic 55) are not ranking, limiting discoverability.
Charts score is 0%; the app is not appearing in either Global or Category top charts, which heavily reduces organic install velocity.
Integrate unranked but high‑traffic, low‑difficulty keywords such as "tactics trainer" (traffic 39, difficulty 30) and "chess improvement" (traffic 52, difficulty 43) into the short description, long description, and keyword field.
Add the high‑volume keyword "chess tactics" to the title or subtitle (e.g., "Chess Tactics: French Defense & More") and weave top keywords into the first 150 characters of the description to boost relevance.
Launch a targeted install campaign (e.g., Google App Campaigns) focused on users interested in "chess openings" and "chess training" to raise download numbers, which will improve chart rankings and overall visibility.
- 1Revise app title to include "Chess Tactics" alongside "French Defense".
- 2Add top‑traffic keywords (e.g., chess tactics, tactics trainer, chess lessons) to short and long descriptions and the keyword field.
- 3Run a Google App Campaign targeting chess‑related interests to boost install volume and chart placement.
- 4Create new screenshots/video showcasing French Defense lessons and the 330 exercises to increase conversion rate.
- 5Monitor competitor keyword sets weekly and adjust keywords to capture gaps (e.g., "chess strategies", "chess openings").
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2709 characters, providing good keyword density and information for users.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Few screenshots
You have 2 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Chess Tactics: French Defense?
Chess Tactics: French Defense has a visibility score of 34 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 30, 2026.
On how many keywords does Chess Tactics: French Defense rank?
Chess Tactics: French Defense is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Chess Tactics: French Defense?
Based on shared keyword rankings, the most frequent competitors of Chess Tactics: French Defense are Chess - Offline Board Game, CT-ART. Chess Mate Theory, Chess Tactics in Volga Gambit. These apps appear next to Chess Tactics: French Defense on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Chess Tactics: French Defense in on the Google Play?
Chess Tactics: French Defense is listed in the Game Board category on the Google Play.
How can Chess Tactics: French Defense improve its App Store Optimization?
Based on this audit, Chess Tactics: French Defense should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Chess Tactics: French Defense.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.