How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
4
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| omnichess | #1 | — | ||||
| chess variants | #1 | — | ||||
| variant chess | #1 | — | ||||
| custom chess | #9 | |||||
| unique chess games | #51 | |||||
| online chess | Not ranked | — | — | |||
| chess board games | Not ranked | — | — | |||
| multiplayer chess | Not ranked | — | — | |||
| chess piece movement | Not ranked | — | — | |||
| chess strategy | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Omnichess ranks strongly for its core brand and niche keywords, but lacks visibility in charts and suffers from a low quality score, limiting overall ASO performance.
The app holds rank #1 for "omnichess" (traffic 51) and "chess variants" (traffic 44), showing excellent brand keyword dominance. Leverage this by keeping the brand name prominent in the title and short description.
A 90% keywords score (5 out of 10 keywords ranked) indicates solid keyword targeting. Maintain this momentum by preserving current high‑ranking terms and expanding them into related long‑tail keywords.
Charts score is 0% with no global or category ranking, meaning the app isn’t surfacing in top‑list placements. This severely limits organic discovery beyond keyword searches.
Quality score sits at 38%, reflecting issues such as average rating (3.8) and limited engagement signals. Improving UI assets, crash stability, and prompting reviews will raise this metric.
Key terms like "online chess" (traffic 61, difficulty 67) and "multiplayer chess" (traffic 62, difficulty 45) are not ranked, representing untapped search volume. The current description lacks these exact phrases.
Incorporate high‑traffic, medium‑difficulty keywords (e.g., "online chess", "multiplayer chess", "chess strategy") into the short description, long description, and subtitle. Ensure natural usage to avoid keyword stuffing.
Actionable recommendations to improve your visibility
Ranking in top 10 for 2 keyword(s): custom chess, variant chess.
Score of 70/100 indicates solid app store presence.
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Last updated 11 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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