This audit was generated on May 14, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| mtg search | #1 | Live trend | — |  | |||
| mtg deck | #9 | Live trend |  |  | |||
| magic deck builder | #11 | Live trend |  | | |||
| mtg cards | #23 | Live trend |  |  | |||
| deck builder | #42 | Live trend |  |  | |||
| magic the gathering | #81 | Live trend |  |  | |||
| magic cardsOpportunity | #81 | Live trend |  |  | |||
| card databaseOpportunity | Not ranked | Live trend | — | — | |||
| card finderOpportunity | Not ranked | Live trend | — | — | |||
| card searchOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
MTG Search ranks #1 for its brand keyword but lacks chart presence and is missing several high‑traffic keywords, resulting in a modest visibility score of 54/100. Prioritize expanding keyword coverage and boosting install volume to improve chart rankings.
The app holds rank 1 for "mtg search" (traffic 39, difficulty 37), demonstrating strong brand recognition. Leverage this by keeping the exact phrase in the title and short description.
Charts Score is 0%; the app is not ranked globally or in the Tools category, limiting organic discovery. Without chart presence, the visibility algorithm deprioritizes the listing.
Keywords like "card database" (traffic 42), "card finder" (traffic 41) and "card search" (traffic 57) have no ranking despite moderate difficulty (≈40). Incorporating these terms into the description and metadata can capture their search volume.
"magic deck builder" ranks 11 (traffic 37, difficulty 34) and "deck builder" ranks 42 (traffic 66, difficulty 67). Optimising the app title, subtitle and feature graphic for these phrases can push them into the top 10, increasing visibility.
Competitor "Tools for MTG" is ahead and shares a keyword with the app. By targeting the shared keyword and adding unique long‑tail terms (e.g., "mtg deck stats"), MTG Search can siphon traffic from that competitor.
- 1Add top‑traffic unranked keywords (card database, card finder, card search) to the short description and feature list.
- 2Revise the app title/subtitle to include "deck builder" and "magic deck builder" while retaining the brand keyword.
- 3Launch a user‑acquisition push (e.g., Google App Campaign) to increase installs and achieve a minimum chart rank in the Tools category.
- 4Encourage satisfied users to leave 5‑star reviews and respond to existing feedback to boost the Quality Score above 80%.
- 5Update screenshots and the feature graphic to highlight deck‑building analytics and price comparison, differentiating from competitors.
Category Ranking
Tools chart position
Volume Control Sound Launcher
All Document Reader & Scan
QR Scanner & Barcode Reader
PDF Reader: Viewer, PDF Editor
PDF Reader - Editor & Viewer
Find My Phone by Clap Launcher
QR & Barcode Scanner
Clean Sweep Junk Files
QR & Barcode Scanner Launcher
QR Scanner
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of MTG Search (scan deck-builder)?
MTG Search (scan deck-builder) has a visibility score of 54 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 14, 2026.
On how many keywords does MTG Search (scan deck-builder) rank?
MTG Search (scan deck-builder) is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of MTG Search (scan deck-builder)?
Based on shared keyword rankings, the most frequent competitors of MTG Search (scan deck-builder) are MTG Life Counter: Mythic Tools, Tools for MTG, Magic Defense : Idle Defense. These apps appear next to MTG Search (scan deck-builder) on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is MTG Search (scan deck-builder) in on the Google Play?
MTG Search (scan deck-builder) is listed in the Tools category on the Google Play.
How can MTG Search (scan deck-builder) improve its App Store Optimization?
Based on this audit, MTG Search (scan deck-builder) should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MTG Search (scan deck-builder).
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.