This audit was generated on May 15, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| raw story | #1 | — |  |     | ||
| unlimited newsOpportunity | #53 |  |  |      | ||
| progressive newsOpportunity | #82 |  |  |      | ||
| investigative newsOpportunity | #85 |  |  |      | ||
| breaking news | Not ranked | — | — |      | ||
| news websiteOpportunity | Not ranked | — | — |  | ||
| opinion columnsOpportunity | Not ranked | — | — |      | ||
| daily news updatesOpportunity | Not ranked | — | — |  | ||
| investigative reportingOpportunity | Not ranked | — | — |    | ||
| progressive mediaOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
KRQE News - Albuquerque, NM
News & Magazines
Squirrel News
News & Magazines
MS NOW: Watch Live News
News & Magazines
GalleryRAW
Photography
Charlotte News from WCNC
News & Magazines
GR News
News & Magazines
Amazon Music: Songs & Podcasts
Music & Audio
Occurrence count shows how many keywords each competitor appears on
Category Ranking
News & Magazines chart position
X
CrimeRadar: Dispatch Alerts
Local News - Breaking &Weather
Substack
Local Weather News - Radar
NewsBreak: Local News & Alerts
Police Scanner - Live Radio
Ground News
Scanner Radio - Police Scanner
NYTimes: US and Global News
Local News - Latest & Smart
Local News: Breaking & Latest
FOX LOCAL: Live News & Weather
FOX News - Daily Breaking News
Citizen: Protect The World
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Raw Story has a strong brand presence with a #1 rank for its name, but its overall visibility is low (19/100) due to poor keyword coverage, irrelevant description content, and no chart presence. Immediate focus should be on keyword optimization and creative assets to boost rankings and downloads.
The exact‑match keyword "raw story" ranks #1 with a traffic score of 54, demonstrating strong brand recognition. Leverage this by keeping the brand name prominent in the title and short description.
Only 4 of 10 target keywords are ranked, and high‑traffic terms like "breaking news" (traffic 86, difficulty 70) are not ranked at all. Expand the keyword set and improve relevance to capture this demand.
The first 500 characters mention "games" and a subscription model, which dilute the news‑focused theme and confuse Google’s relevance algorithms. This likely hurts keyword rankings and conversion rates.
Charts Score is 0% – the app does not appear in top‑10 installs or revenue charts. Boost install velocity through a launch campaign, A/B‑tested creatives, and a refreshed onboarding flow to drive early downloads.
Current assets do not highlight investigative reporting, which is the core value proposition. Adding high‑impact screenshots, a short video, and a bold icon that emphasizes "Investigative News" can improve click‑through and conversion.
Keywords such as "investigative news" (rank 85, traffic 48) and "breaking news" (unranked, traffic 86) have strong demand. Incorporate them naturally into the short description, long description, and Google Play's keyword field.
- 1Revise title to include a high‑traffic keyword (e.g., "Raw Story – Breaking & Investigative News").
- 2Rewrite the first 500 characters of the description to focus solely on news content, removing game references, and embed top keywords like "breaking news", "investigative reporting", and "progressive news".
- 3Create and upload a 15‑second video and 5 new screenshots that showcase investigative stories, bold headlines, and the premium subscription benefit.
- 4Run an A/B test on the app icon and feature graphic to emphasize a news‑focused visual theme.
- 5Implement an in‑app review prompt after 3 article reads to increase the 4.7‑star rating volume and improve overall quality signals.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Short description
Your app description is only 458 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Infrequent updates
Last updated 9 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Raw Story?
Raw Story has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 15, 2026.
On how many keywords does Raw Story rank?
Raw Story is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Raw Story?
Based on shared keyword rankings, the most frequent competitors of Raw Story are GalleryRAW, KRQE News - Albuquerque, NM, Charlotte News from WCNC. These apps appear next to Raw Story on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Raw Story in on the Google Play?
Raw Story is listed in the News & Magazines category on the Google Play.
How can Raw Story improve its App Store Optimization?
Based on this audit, Raw Story should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Raw Story.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.