How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
4
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| vacation calendar | #1 | — | ||||
| vacation day tracker | #6 | |||||
| travel calendar | #9 | |||||
| holiday planner | #10 | |||||
| vacation planner | #13 | |||||
| annual leave calculator | #29 | |||||
| leave tracker | Not ranked | — | — | |||
| time off manager | Not ranked | — | — | |||
| leave balance manager | Not ranked | — | — | |||
| trip planner | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
Tools chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Vacation Planner Calendar has a solid keyword foundation (81% score, rank #1 for "vacation calendar") but suffers from low user sentiment and missing visibility on charts, leading to a modest overall visibility score of 64.
The app holds the #1 position for the high‑traffic keyword "vacation calendar" (traffic 48, difficulty 46), contributing significantly to its 81% keyword score. Leverage this position by reinforcing the keyword in the title and short description to maintain dominance.
A 3.2‑star rating with only 319 reviews drags down the quality score (63%) and likely impacts conversion. The low rating also reduces trust against competitors like Frienzy, which enjoys higher user sentiment.
Charts score is 0%, meaning the app does not appear in any top‑charts (global or category). Absence from charts eliminates organic discovery for high‑intent users and keeps the category rank at "not ranked".
Keywords such as "leave tracker" (traffic 30), "time off manager" (traffic 50) and "trip planner" (traffic 49) have decent traffic but the app is not ranked for them. Optimizing metadata and adding these terms to the description can capture additional search volume.
The current description is short and lacks keyword density beyond the opening line. Adding localized screenshots, feature graphics, and a richer description that repeats top keywords will improve the quality score and user engagement.
Actionable recommendations to improve your visibility
Your description is 2518 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 4 keyword(s): vacation calendar, holiday planner, vacation day tracker.
Score of 64/100 indicates solid app store presence.
A 3.2 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Vacation Planner Calendar has a visibility score of 64 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 16, 2026.
Vacation Planner Calendar is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 4 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Vacation Planner Calendar are Traveleva: Free Trip Planner, Frienzy: Group Travel Planner, Tripomatic Planner & Maps. These apps appear next to Vacation Planner Calendar on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Vacation Planner Calendar is listed in the Tools category on the Google Play.
Based on this audit, Vacation Planner Calendar should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Vacation Planner Calendar.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.