This audit was generated on May 15, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| birthday reminder | #16 |  |  |      | ||
| birthday calendar | #21 |  |  |     | ||
| birthday trackerOpportunity | #51 |  |  |   | ||
| reminder appOpportunity | #88 |  |  |      | ||
| birthday alarmOpportunity | #97 |  |  |   | ||
| birthdays | Not ranked | — | — |    | ||
| event calendarOpportunity | Not ranked | — | — |      | ||
| birthday greeting cardsOpportunity | Not ranked | — | — |      | ||
| birthday wishes | Not ranked | — | — |      | ||
| birthday organizerOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Birthday Reminder: Sky of Star
Lifestyle
My Dates - Birthday reminder
Events
Remember The Milk
Productivity
Happy Birthday : Bday
Social
Birthday Calendar & Reminder
Lifestyle
Birthday Reminder - Annum
Productivity
DateWise: Birthday & Reminders
Productivity
Reminders
Tools
Birthdays Countdown
Lifestyle
Birthday Countdown
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Social chart position
TikTok Lite - Faster TikTok
TikTok - Videos, Shop & LIVE
Threads
Facebook Lite
Bigo Live - Live Streaming App
Tango: Live Stream, Video Chat
Taimi: LGBTQ+ Dating & Meet Up
VK: music, video, messenger
Duet App - Find Your Community
Text Me: Second Phone Number
BAND - App for all groups
Telegram X
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Unable to generate AI insights at this time.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3867 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Rating needs improvement
A 3.2 rating may deter potential users. Focus on fixing bugs and improving UX.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Improve visibility
Score of 22/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Birthdays: Reminder & Calendar?
Birthdays: Reminder & Calendar has a visibility score of 22 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 15, 2026.
On how many keywords does Birthdays: Reminder & Calendar rank?
Birthdays: Reminder & Calendar is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Birthdays: Reminder & Calendar?
Based on shared keyword rankings, the most frequent competitors of Birthdays: Reminder & Calendar are Birthday Reminder: Sky of Star, Birthday Reminder - Annum, My Dates - Birthday reminder. These apps appear next to Birthdays: Reminder & Calendar on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Birthdays: Reminder & Calendar in on the Google Play?
Birthdays: Reminder & Calendar is listed in the Social category on the Google Play.
How can Birthdays: Reminder & Calendar improve its App Store Optimization?
Based on this audit, Birthdays: Reminder & Calendar should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Birthdays: Reminder & Calendar.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.