This audit was generated on May 20, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
My Dates - Birthday reminder

My Dates - Birthday reminder

Mi3van

USUSen-US3.7 / 576 reviews Jan 10, 2026

Visibility Score

51Good

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
65
Based on keyword rankings
Keywords analyzed10
Ranked in top 506
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
Rating3.7 / 5
Last updated4 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

6

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyGraphAheadBehindTop 5
my dates#1
53
39
Live trend
DateMyAge Mature & Senior Date
birthday reminder#8
37
71
Live trend
WishDay: AI Birthday Reminder
Birthday Reminder: Countdowns
anniversary reminder#11
35
39
Live trend
Birthday calendar
Birthday Calendar & Reminder
birthday alert#16
38
39
Live trend
Birthday Reminder: Sky of Star
Birthday reminder
birthday calendar#19
64
68
Live trend
Birthday Calendar & Reminder
Birthday Reminder: Countdowns
birthdate tracker#19
37
26
Live trend
Birthday Reminder: Calendar
Pregnancy + | Tracker App
event trackerOpportunityNot ranked
39
41
Live trend
date keeperOpportunityNot ranked
47
38
Live trend
event notificationOpportunityNot ranked
43
36
Live trend
date reminderOpportunityNot ranked
49
37
Live trend

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Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
WishDay: AI Birthday Reminder

WishDay: AI Birthday Reminder

Lifestyle

Ahead1xAuditStore
Birthday Calendar & Reminder

Birthday Calendar & Reminder

Tools

4.5Ahead1xStore
Birthday calendar

Birthday calendar

Tools

4.9Ahead1xStore
Birthday Reminder: Calendar

Birthday Reminder: Calendar

Tools

4.0Ahead1xStore
Birthday Reminder: Sky of Star

Birthday Reminder: Sky of Star

Lifestyle

Ahead1xStore
Ranking behind you
Apps that you outrank on shared keywords
Birthday Reminder: Countdowns

Birthday Reminder: Countdowns

Lifestyle

Behind2xAuditStore
DateMyAge Mature & Senior Date

DateMyAge Mature & Senior Date

Dating

4.2Behind1xStore
Birthday Calendar & Reminder

Birthday Calendar & Reminder

Lifestyle

Behind1xStore
Pregnancy + | Tracker App

Pregnancy + | Tracker App

Parenting

4.8Behind1xStore
Birthday reminder

Birthday reminder

Productivity

3.9Behind1xStore

Occurrence count shows how many keywords each competitor appears on

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AI-Powered Analysis

Personalized insights generated by our AI

My Dates ranks #1 for its brand term but overall visibility is mediocre (51/100) with no chart presence, modest keyword coverage, and a low rating score. Immediate focus should be on expanding keyword rankings and boosting conversion metrics to improve install volume.

Brand Term Dominance
high

The app holds the #1 position for the brand keyword "my dates" with traffic 53 and difficulty 39, giving it strong brand visibility. Leverage this by keeping the brand term in the title and reinforcing it in the short description.

Missing Chart Rankings
high

Charts Score is 0% – the app is not appearing in either Global or Category charts, contributing to low organic installs. Without chart presence, discoverability relies solely on keyword search.

Low Rating & Review Volume
medium

Average rating is 3.7 with only 76 reviews, pulling down the Quality Score (50%). Low social proof reduces click‑through and conversion rates, especially against higher‑rated competitors.

Unranked High‑Traffic Keywords
high

Keywords such as "event tracker" (traffic 39, difficulty 41), "date keeper" (traffic 47, difficulty 38) and "birthday calendar" (traffic 64, difficulty 68) have decent search volume yet the app is not ranked. Optimizing title, short description, and description with these terms can quickly capture additional impressions.

Convert Traffic with Better Assets
medium

Quality Score is only 50%; improving visual assets (high‑resolution screenshots, feature graphic, short video) and adding clear call‑to‑action can lift conversion rates, helping the app climb charts and improve the rating metric.

Leverage Unique Import Feature
low

Competitors do not highlight contact import. Positioning this as a key benefit in the description and bullet points differentiates the app and can attract users searching for "import birthdays" or "sync contacts".

Key Action Items
Priority actions to improve your app's visibility
  • 1Rewrite title and short description to include high‑traffic unranked keywords (e.g., "Birthday Calendar, Event Tracker").
  • 2Expand the long description with natural‑language sentences that embed all 10 target keywords, especially "birthday reminder", "anniversary reminder", and "event notification".
  • 3Launch a review‑generation campaign (in‑app prompt after a successful reminder) to raise rating above 4.0 and increase review count to >200.
  • 4Refresh store assets: add a 30‑second demo video, update screenshots to highlight contact import and export to CSV, and ensure a compelling feature graphic.
  • 5Run a short‑term install‑boost campaign (Google UAC) aimed at the top‑ranking keywords to seed chart positions and improve overall visibility.

Category Ranking

Events chart position

Events
Not currently ranked in top 200
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4
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9
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Luma: Events & Invites

4.4
10
MyGenMobile App

MyGenMobile App

4.4

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of My Dates - Birthday reminder?

My Dates - Birthday reminder has a visibility score of 51 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.

On how many keywords does My Dates - Birthday reminder rank?

My Dates - Birthday reminder is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of My Dates - Birthday reminder?

Based on shared keyword rankings, the most frequent competitors of My Dates - Birthday reminder are Birthday Reminder: Countdowns, DateMyAge Mature & Senior Date, WishDay: AI Birthday Reminder. These apps appear next to My Dates - Birthday reminder on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is My Dates - Birthday reminder in on the Google Play?

My Dates - Birthday reminder is listed in the Events category on the Google Play.

How can My Dates - Birthday reminder improve its App Store Optimization?

Based on this audit, My Dates - Birthday reminder should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to My Dates - Birthday reminder.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.