This audit was generated on May 10, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| moshiy | #2 |  |  |    | ||
| word games | Not ranked | — | — |      | ||
| brain training | Not ranked | — | — |      | ||
| vocabulary builder | Not ranked | — | — |      | ||
| word puzzles | Not ranked | — | — |     | ||
| brain challengesOpportunity | Not ranked | — | — |    | ||
| mental agilityOpportunity | Not ranked | — | — |   | ||
| word search | Not ranked | — | — |   | ||
| brain teaser gamesOpportunity | Not ranked | — | — |  | ||
| logic puzzlesOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Moshi Kids: Sleep, Relax, Play
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Word chart position
Zen Word® - Relax Puzzle Game
Bubble Word Jam
Solitaire Associations Journey
Word Connect Association
Word Search Explorer
Word Search - Word Puzzle Game
PlaySimple Cryptogram
Wordscapes: Word puzzle game
Associations - Colorwood Game
Words of Wonders: Crossword
Crossword Go!
Wordscapes Search: Word Games
Wordle!
NYT Games: Wordle & Crossword
Word Solitaire Now!
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Moshiy’s ASO is currently weak, with a visibility score of 15/100 and only the brand keyword ranking (moshiy) at position 2. Immediate focus should be on keyword expansion, rating acquisition, and creative assets to boost discoverability.
The app’s own name, "moshiy", ranks #2 with traffic potential of 51 and a low difficulty score of 34, showing strong brand recognition. Leverage this by keeping the brand term in the title and reinforcing it in the short description.
The app has no user ratings (0/5), which heavily impacts the quality score (50%) and conversion rate. Lack of social proof also lowers the algorithmic trust factor.
9 out of 10 high‑traffic keywords (e.g., "word games" traffic 82, difficulty 61) are not ranked at all. This is the main driver of the 17% keyword score and limits organic reach.
Incorporate top‑performing keywords (word games, brain training, word puzzles, vocabulary builder) into the title (max 30 chars), short description, and repeatedly but naturally in the long description. This can lift keyword rankings and improve the quality score.
Current quality score suggests missing or low‑impact visuals. Adding high‑resolution screenshots, an engaging 15‑second gameplay video, and an icon that highlights the word‑search concept can improve the quality score and click‑through rate.
Competitor Moshi Kids shares one keyword and ranks ahead. Position Moshiy as a fast‑paced brain‑training word game by emphasizing speed ("60‑second challenges") and daily puzzles in the copy and visual assets to carve a distinct niche.
- 1Revise the app title to include a high‑traffic keyword (e.g., "Moshiy: Word Games & Brain Training").
- 2Rewrite the short and long descriptions to naturally embed top keywords such as "word games", "brain training", "vocabulary builder" and "logic puzzles".
- 3Create and upload 5+ high‑quality screenshots and a 15‑second gameplay video that showcase the 60‑second challenge.
- 4Implement an in‑app prompt after 3 successful puzzles asking users to rate the app, aiming for at least 100 reviews within 30 days.
- 5Run an A/B test on the app icon and primary screenshot to determine which visual drives higher install conversion.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Moshiy?
Moshiy has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 10, 2026.
On how many keywords does Moshiy rank?
Moshiy is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Moshiy?
Based on shared keyword rankings, the most frequent competitors of Moshiy are Moshi Kids: Sleep, Relax, Play, Moshi Play: Games for Kids. These apps appear next to Moshiy on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Moshiy in on the Google Play?
Moshiy is listed in the Game Word category on the Google Play.
How can Moshiy improve its App Store Optimization?
Based on this audit, Moshiy should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Moshiy.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.